Amy Kelly
Summary
Dynamic professional with extensive experience in leading education and training initiatives for systems implementation and managing comprehensive company-wide rebranding efforts. Skilled in developing marketing materials that effectively communicate brand identity and drive engagement. Proven ability to foster collaboration across departments, ensuring seamless integration of new systems and marketing strategies. Recognized for exceptional organizational abilities, attention to detail, and a proactive approach to problem solving.
Overview
22
22
years of professional experience
Work History
Senior Marketing Specialist
Markel
03.2011 - 06.2024
- Led education and training initiatives for systems implementation and company-wide rebranding, targeting both existing and onboarding associates
- Orchestrated comprehensive rebranding initiative, incorporating updated brand messaging, visual identity, and marketing materials, which significantly boosted brand awareness and customer engagement across digital and traditional platforms
- Generated and analyzed month-to-date and year-to-date financial reporting metrics to drive creation of new marketing strategies focused on maximizing profitability and efficiency
- Organized and executed logistics for corporate meetings, including negotiation of contracts with venues, hotels, and vendors to secure competitive pricing while managing budgets and overseeing event timelines
- Managed on-site event operations, including coordinating setup, troubleshooting any issues, and ensuring seamless execution of event plans
- Managed multiple projects simultaneously, prioritizing tasks to meet deadlines and deliverables
- Developed visually appealing and well-organized PowerPoint presentations for executive meetings and client pitches
- Facilitated meetings and team-building activities to enhance communication and cooperation among team members
Executive Administrative Assistant
USM-Horizon
01.2002 - 12.2010
- Coordinated and managed field executive calendars, scheduling meetings, appointments, and travel arrangements efficiently
- Acted as the primary point of contact between field executives, internal staff, external partners, and clients
- Preparation of correspondence, reports, presentations, and other documents on behalf of field executives
- Conduct research, compile data, and prepare reports to support field executive decision-making and activities
- Oversaw a team of field executives, providing support and guidance to drive key performance metrics
Education
B.A. - Business Management
York College of Pennsylvania
York, PA12-2002
Skills
- Expertise in designing and implementing education and training programs
- Ability to develop and execute effective marketing strategies and materials that enhance rebrand visibility
- Skilled at prioritizing and organizing tasks to ensure efficient workflow while meeting tight deadlines
- Experienced in managing internal and external communications, crafting strategic meeting agendas, while keeping focus on divisional processes for enhanced workflow
- Adept at anticipating problems and resolving them quickly, ensuring smooth workflows and minimizing delays
- HIghly detail-oriented, ensuring accuracy and thoroughness in all tasks and projects
Timeline
Senior Marketing Specialist
Markel
03.2011 - 06.2024
Executive Administrative Assistant
USM-Horizon
01.2002 - 12.2010
B.A. - Business Management
York College of Pennsylvania
Similar Profiles
Ashton StuddardAshton Studdard
HR Analyst at MarkelHR Analyst at Markel
Julie SissonJulie Sisson
Underwriting Support Specialist at MarkelUnderwriting Support Specialist at Markel
Robert GarzaRobert Garza
Digital Marketing Specialist at MarkelDigital Marketing Specialist at Markel