Summary
Overview
Work History
Skills
Awards
Timeline
Generic

Dan Cromar

Fort Collins,CO

Summary

Highly accomplished and results-driven SEO Manager with over 10 years of experience in leading and transforming the SEO department of a small digital marketing agency seeking a challenging and exciting new role

Overview

13
13
years of professional experience

Work History

SEO Strategist (Remote)

Colorado SEO Pros
03.2024 - Current
  • Developed and facilitated the implementation of high level SEO strategies for multiple clients while managing a team of SEO analysts, content coordinators, and link builders.
  • Managed client relationships to ensure maximum retention, with an emphasis on communication and reporting.
  • Conducted market research and competitor analysis to inform search marketing strategies.
  • Developed and deployed content marketing strategies to improve organic search traffic.

SEO Manager / Sr. SEO Manager

Conversion Giant
09.2013 - 03.2024
  • After initially being hired as a link builder in 2013, worked with upper management to spearhead the growth and evolution of the SEO department and offerings from a basic link building service into a full-fledged SEO program
  • Developed and implemented comprehensive SEO strategies for clients across various industries, consistently achieving significant improvements in organic search rankings, website traffic, and conversions
  • Monitored and analyzed website performance using analytics tools, such as Google Analytics & SEMRush, to track key metrics, identify trends, and make data-driven recommendations for continuous improvement
  • Cultivated strong client relationships by providing regular reports, insights, and recommendations, and ensuring exceptional customer satisfaction
  • Stayed abreast of industry trends, algorithm updates, and best practices in SEO to adapt strategies and techniques accordingly, ensuring optimal results for clients
  • Collaborated closely with cross-functional teams, including content creators, web developers, and designers, to optimize website content, architecture, and user experience

Linkbuilder / Social Media Project Manager

National Positions
07.2012 - 08.2013
  • Collaborated with the SEO team to develop and execute comprehensive link building strategies for a diverse range of clients
  • Negotiated and established partnerships with webmasters, bloggers, and influencers to foster link placements, guest posts, and content collaborations
  • Oversaw the creation of creative assets, including infographics, blog posts, and sales content
  • Managed social media projects for several clients across a wide variety of industries, focusing on creating strong and eye-catching social media posts for Facebook, Twitter, Google Plus, & LinkedIn

Content Creator - E3 2012 (Temporary)

G4 Interactive / NBCUniversal
06.2012 - 07.2012
  • Collaborated with editorial staff & other content creators to quickly and efficiently create web content in real time to support coverage of E3 2012
  • Collected & organized information to create & proofread well-written & SEO optimized articles

Content Dept. Intern (Temporary)

G4 Interactive / NBCUniversal
06.2012 - 07.2012
  • Worked closely with & observed editorial staff to gain a greater understanding of the content creation & editorial process
  • Gained an understanding of the fundamentals of SEO for content creation through collaborations with SEO professionals
  • Assisted with the creation of content, including writing / editing articles & capturing game footage

Skills

  • Search Engine Optimization
  • Keyword Research & Analysis
  • Technical SEO
  • Content Optimization
  • SEO Tools - Google Analytics
  • SEO Tools - SEMRush
  • SEO Tools - MOZ
  • SEO Tools - Screaming Frog SEO Spider
  • Structured Data / Schema
  • Client Relations
  • Content Creation - Sales & Creative
  • Proofreading / Editing
  • AI Tools - Jasper
  • AI Tools - ChatGPT
  • Self-Sustaining & Adaptable

Awards

  • 2012, National Positions Social Media Dept MVP
  • 2011, JACC State Conference 1st Place - Editorial writing
  • 2009, JACC State Conference 4th Place - Critical Review
  • 2009, JACC State Conference 4th Place - On-The-Spot Sportswriting

Timeline

SEO Strategist (Remote)

Colorado SEO Pros
03.2024 - Current

SEO Manager / Sr. SEO Manager

Conversion Giant
09.2013 - 03.2024

Linkbuilder / Social Media Project Manager

National Positions
07.2012 - 08.2013

Content Creator - E3 2012 (Temporary)

G4 Interactive / NBCUniversal
06.2012 - 07.2012

Content Dept. Intern (Temporary)

G4 Interactive / NBCUniversal
06.2012 - 07.2012

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Dan Cromar