Salesforce
Trista Bjergo
Business Development And Marketing
New Brighton,MN
Summary
Expert Business Development Manager with top-notch abilities in B2B sales. Delivers above-quota results built on tenacious partnership -building and revenue-generation skills. High-level business, marketing and sales acumen. Savvy to industry trends, practices and customer demands.
Overview
9
9
years of professional experience
2
2
years of post-secondary education
3
3
Certifications
Work History
Director of Business Development and Marketing
Mid American Signal
Kansas City, KS
11.2020 - Current
- Specialty in Automotive, Intelligent Transportation Systems, and Autonomous Vehicle infrastructure.
- Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit.
- Contributed to industry organization and trade shows to gather competitive and industry intelligence.
- Developed short-term and long-term sales objectives and strategic plans to meet market needs.
- Planned marketing initiatives and leveraged referral networks to promote business development.
- Grew Social Media Engagement by 300%
- Brought on additional Vendors producing additional revenue of 500,000+
- Increased overall sales by 30%
Senior Business Development Consultant
Cox Automotive
Minneapolis, MN
06.2017 - 08.2020
- Automotive Dealership OEM focus.
- Negotiated contracts and closed sales with new and existing clients.
- Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
- Developed business pipeline using cold and warm techniques.
- Sought out and engaged with customers to drive sales and service using suggestive and consultative selling.
- Exceeded team sales goals by 200%.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Senior Sales Development Multimedia
City Pages
Minneapolis, MN
12.2013 - 03.2017
- Digital Marketing in Website Development, SEM, SEO, Social Media, Email Campaign, and Programmatic Advertising.
- Built and managed accurate sales pipeline to maintain high volume of activity.
- Won new business by articulating full value of company's capabilities to prospects.
- Increased customer base and gross profit by 62% through effective lead generation.
Internet Marketing Consultant
Reach Local
Minneapolis, MN
08.2010 - 06.2012
- Focused on SEM, SEO, Social Media, and Display Advertising.
- Studied demographic data to determine optimal targets, competitor offerings and tactics for persuasion
- Built a book of business through the sales of search engine marketing, display advertising, remarketing, and social media. Manage all clients and responsible for renewals and retention. Oversee clients’ campaigns and regularly communicate performance analytics.
- Ending book of business of 250,000 in Recurring Revenue
Education
Associate of Science - Communication
Century College
Mahtomedi, MN 06.1997 - 08.1999
Skills
Revenue and profit maximization
Sales pipeline management
Prospect targeting
Relationship building and rapport
Effective negotiator
Team building expertise
Business development and planning
Marketing
Strategic planning
Software
Oracle
Microsoft Office and Google office Expert
Software
Certification
Challenger Sales Method Certified
Timeline
Wavetronix Radar Detection
08-2021
Director of Business Development and Marketing
Mid American Signal
11.2020 - Current
Challenger Sales Method Certified
05-2018
Senior Business Development Consultant
Cox Automotive
06.2017 - 08.2020
Senior Sales Development Multimedia
City Pages
12.2013 - 03.2017
Google Certified
07-2012
Internet Marketing Consultant
Reach Local
08.2010 - 06.2012
Associate of Science - Communication
Century College
06.1997 - 08.1999