Hi, I’m
Rohan Talukdar
Digital Marketing And Corporate Communications
Guwahati, Assam
Summary
PR and Social Media Specialist specialized in healthcare, pharma, consumer, corporate, technology and automotive brands. Interested in an expert the digital marketing, business strategy and corporate communications. Want to hone new skills and tools to provide the best digital solutions for client. Also, a professional musician with expertise in composition, live performances and production.
Overview
5
years of professional experience
2
years of post-secondary education
5
Languages
Work History
Adfactors PRMumbai/Delhi
Assistant Manager
04.2022 - Current
Job overview
- Made a shift from public relations to social media management and new business development within the same organization
- Assisted team leads and senior management in new business development
- Strengthened strategies for clients to drive customer engagement and improve followers on social media platforms.
- Conducted regular training sessions for new team members and trainees on media relations, influencer management, client servicing and company internal processes to build a better team.
- Made hiring recommendations to increase team productivity and profitability with quality workers.
- Mentored team members to enhance professional development and accountability in workplace.
- Launched new internal processes & hygiene practices for each phase of development of new client.
- Assisted in organizing and overseeing assignments to drive operational excellence.
Adfactors PRMumbai
Senior Account Executive
08.2019 - 03.2022
Job overview
- Serviced a multi-specialty hospital chain across 6 cities in India along with healthtech, pharma, entertainment clients.
- SPOC for Corporate clients for planning, daily communication with the client and execution of all PR activities
- Delivered more than 500 + coverage for Mumbai unit and 1000+ coverage for
- Corporate in 2 years and developed media relations with top business, online, hybrid and mainline publications across the country
- Delivered cross-sells for the company of more than INR 5 Lacs excluding retainer
- Assisted in business development
- Coordinated India's first virtual press conference for Apollo Hospital's national campaign called Project Kavach post the first wave of COVID-19
- Account Exectuive
MediaMedic CommunicationsMumbai
Account Executive
06.2018 - 06.2019
Job overview
- Developed expertise in Healthcare and Pharma Communications and Public Relations
- Drafted press release, monthly plans/ reports, authored articles and media briefing documents,
- Serviced major pharma and healthcare companies in strengthening media perception and garnered media coverage for brands across the country.
- Assisted team lead in maintaining media Relations and coordinating events.
MSL GroupMumbai
PR Intern
02.2018 - 04.2018
Job overview
- On FMCG Sector
- Making coverage dossier and reports
- Media Mapping
- Media Follow ups
- Drafting Press Release and Pitch Notes
Shemaroo EntertainmentMumbai
Creative Assistant to Director
06.2017 - 09.2017
Job overview
- Shemaroo is an integrated film production, post production, distribution and animation studio with a library boasting of 2500+ titles
- Research for content
- Coordination in video aand audio editing
- Assistant to the DOP and Director for shoots
- Artist Management
- Coordinating with production team
Corporate Firms, Brands and Artist LabelsMumbai, Guwahati
Freelance Musician
Job overview
- Specialized in both classical and contemporary music.
- Composed and scored original songs for TV and radio commercials.
- Built networks with local musicians to provide session support for gigs and events.
- Freelance Musician and Live Show Artist. Have performed over 30+ Live Digital Shows for corporations like Microsoft, ICICI Bank, Pidilite Industries, PWC, Deloitte, Paraxel and Reliance Foundation.
- Composed and Recorded the theme for a Government run TV show called North East Diaries. Show currently running in DD
National - Worked as Performing Artist for a DTH Comedy Show at Shemaroo Entertainment Co-Composed a song released by Zee Music
Company. - Worked as a live artist for Enchanted Valley
Carnival in 2016 - Co-created Indian FIFA Theme Song for FIFA
2014. Song broadcasted before the final match
Education
The Institute of Science
Masters from Biochmeistry
08.2015 - 09.2017
Post Graduate Certificate from Digital Marketing
Skills
Media Relations & Management
MS Office
Events and Campaign ManagementBrewing
Client Servicing Team ManagementVideo & Audio Editing Film MakingSocial Listening and ORM
Communication & Networking
Social Listening and ORM
Additional Information
- LinkedIn Page : https://www.linkedin.com/feed/
Timeline
Assistant Manager
Adfactors PR
04.2022 - Current
Senior Account Executive
Adfactors PR
08.2019 - 03.2022
Account Executive
MediaMedic Communications
06.2018 - 06.2019
PR Intern
MSL Group
02.2018 - 04.2018
Creative Assistant to Director
Shemaroo Entertainment
06.2017 - 09.2017
The Institute of Science
Masters from Biochmeistry
08.2015 - 09.2017
Freelance Musician
Corporate Firms, Brands and Artist Labels
Post Graduate Certificate from Digital Marketing