Shawna Athy
DeSoto,TX
Summary
I am a seasoned retail management professional, with a career history built on strong interpersonal planning and problem-solving abilities. I have a strong Luxury Retail background combined with a motivational and encouraging style. I am a talented trainer, problem-solver and planner able to take on routine and complex job functions to promote business success.
Overview
19
19
years of professional experience
Work History
Director of Stores
Wildlike
12.2023 - Current
- Established strong relationships with Corporate partners to secure favorable events, marketing structures, social media campaigns and product mix for merchandise replenishment.
- Boosted employee morale and retention through effective communication, recognition programs, and leadership development opportunities.
- Improved overall efficiency of daily operations by identifying key areas of improvement within store processes.
- Worked with store managers to set short- and long-term goals.
- Fostered a culture of continuous improvement within the organization, encouraging open communication and collaboration between all levels of staff.
- Motivated and maintained high expectations for team members to provide excellent customer experience.
- Achieved operational excellence by implementing best practices in merchandising, ordering, and staffing procedures.
- Coached or terminated unsuccessful employees with empathy and sensitivity.
- Streamlined inventory management processes for better stock control and reduced shrinkage.
- Enhanced customer satisfaction through optimizing store layouts and improving merchandise displays.
- Launched successful marketing campaigns for increased foot traffic, brand awareness, and overall sales growth.
- Collaborated with cross-functional teams to ensure seamless execution of company-wide initiatives at the store level.
- Resolved issues promptly to achieve peak customer satisfaction ratings.
- Developed high-performing store teams with focused training programs and regular performance evaluations.
Store Manager
Wildlike
08.2021
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Managed inventory control, cash control, and store opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
- Assisted with hiring, training and mentoring new staff members.
- Improved customer satisfaction through staff training in customer service and product knowledge.
- Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Fostered a positive work environment by cultivating strong relationships between team members through team-building activities and consistent recognition of individual achievements.
- Approved regular payroll submissions for employees.
Store Manager
Fresh Beauty- LVMH
06.2016 - 08.2021
- NETWORKING, PLANNING AND EXECUTION OF EVENTS IN-STORE TO INCREASE TRAFFIC, BUSINESS AND SALES REVENUES
- RECRUIT, INTERVIEW AND HIRE STAFF
- TRAIN AND DELIVER OUTSTANDING OPERATIONAL LEADERSHIP, INCREASING EMPLOYEE RETENTION
- DEVELOP AND OPTIMIZE STORE SCHEDULES TO MEET EXPECTED COVERAGE DEMANDS AND MAINTAIN OPTIMAL SERVICE LEVELS
- OVERSEE INVENTORY MANAGEMENT WITH CYCLE COUNTS, AUDITS, TESTERS AND DAMAGES
- WORK DIRECTLY WITH MY ASSISTANT TO MAXIMIZE CUSTOMER SATISFACTION, STREAMLINE PROCEDURES AND BOOST BOTTOM-LINE PROFITABILITY
- GENERATE REPEAT BUSINESS THROUGH EXCEPTIONAL CUSTOMER SERVICE
- CONDUCT MONTHLY AND YEARLY PERFORMANCE REVIEWS TO ORGANIZE TRAINING AND DEVELOPMENT FOR STAFF
- COACH AND EMPOWER EMPLOYEES BY BEING A SERVANT LEADER AND LEADING BY EXAMPLE.
ASSISTANT MANAGER
FRESH BEAUTY LVMH
08.2011 - 06.2016
PRODUCT SPECIALIST
GIORGIO ARMANI BEAUTY- NEIMAN MARCUS
05.2005 - 08.2011
- RESPONSIBLE FOR THE PROMOTION OF THE PRODUCT; THROUGH EXPLAINING THE IMPORTANCE, BENEFIT AND COMFORT
- RESPONSIBLE FOR MAINTAINING THE BUSINESS-TO-BUSINESS ATTITUDE
- MOTIVATE AND GIVE TRICKS TO FELLOW COWORKERS TO INCREASE THE SALES AND REDUCE THE LOSS
- ENSURE THAT THE CUSTOMER IS RECEIVING THE HIGHEST CLASS SERVICE
- RESPONSIBLE FOR MAKEUP APPLICATION AND INSTRUCTING A QUICK MAKEUP LESSON
- TAKE PARTICULAR MEASURES FOR LOSS PREVENTION.
Education
Skills
- Customer Service
- Problem-Solving
- Customer Relations
- Multitasking and Organization
- Store operations
- Store Opening and Closing
- Team leadership and coaching
- Retail Inventory Management
- Recruitment and hiring
- Proficiency in Programs: Excel, Teams, Outlook, Google programs, Shopify, Scheduling systems, HR Systems
- Employee Training
Websites
Timeline
Director of Stores
Wildlike
12.2023 - Current
Store Manager
Wildlike
08.2021
Store Manager
Fresh Beauty- LVMH
06.2016 - 08.2021
ASSISTANT MANAGER
FRESH BEAUTY LVMH
08.2011 - 06.2016
PRODUCT SPECIALIST
GIORGIO ARMANI BEAUTY- NEIMAN MARCUS
05.2005 - 08.2011
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