Summary
Overview
Work History
Skills
Websites
Timeline
Generic

Zenaya Forbes

Summary

HAMPTON UNIVERSITY, Hampton, VA

Bachelor of Science in Marketing

Classification: Senior May 2022

3.5 GPA

Dean's List [Fall 2019- Spring 2022]


Extracurricular Activities:

  • Black College Business Connection , Vice President (2020-Current)
  • Hampton University Marching Force; Ebony Fire Dance Team
  • New Era Modeling Troupe, Vice President (2020-Current)
  • American Marketing Association, Miss American Marketing Association (2020-2021)
  • Impressions of Beauty, Campus Lead and Social Media Coordinator (2019-2021)

Overview

3
3
years of professional experience

Work History

Amazon Prime Campus Manager

Riddle & Bloom
Boston, MA
01.2021 - 04.2022
  • Developed marketing efforts such as posters and social media ads to encourage student participation for campus events.
  • Promoted campus awareness of activities and engagement opportunities with on-campus table tents, email distribution, and social media promotion.
  • Shared marketing materials on social media platforms to measure audience perception for Amazon Prime Student.
  • Supported campus events to increase student engagement and promote campus-wide initiatives.

Brand Marketing Intern (Remote)

Fuse Marketing
Burlington, VT
06.2021 - 08.2021
  • Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals for brands like Pandora Jewelry and PepsiCo South Division's team
  • Worked with Fuse team to jumpstart their campus marketing program for Pandora Jewelry
  • Shadowed professionals in different situations to increase marketing knowledge.
  • Performed market analysis and researched latest trends.

TikTok Campus Ambassador

Fuse Marketing
Burlington, VT
09.2020 - 12.2020
  • Promoted campus awareness of activities and engagement opportunities with on-campus table tents, email distribution, and social media promotion.
  • Managed informational stand on campus and distributed sales materials and promotional items to cultivate brand awareness for TikTok.
  • Shared marketing materials on social media platforms to measure audience perception for TikTok.

Content & Brand Marketing Intern

Success Without Limitations
Hampton, VA
05.2020 - 08.2020
  • Assisted with development of event strategies and tactical plans to promote accomplishment of marketing goals.
  • Collaborated with team members to help expand marketing channels.
  • Contributed to mock-ups, email campaigns and social media content.
  • Performed market analysis and researched latest trends.

Public Relations/Marketing

Artistix By Poli
New York, NY
09.2017 - 05.2018
  • Prepared for public relations presentations and plans by gathering information on business objectives, vision, brand strategy, competition and industry trends.
  • Wrote and distributed press releases for company and clients.
  • Prepared social media posts and videos with eye for viral content strategies.
  • Helped plan and execute New York Fashion Week Spring 2018 show


Skills

    Technical:

  • Microsoft Suite
  • Google Suite
  • Adobe Systems Adobe Creative Cloud
  • Social Media
  • Web Content Creation
  • Promotion and Advertising

    Functional:

  • Project Strategy
  • Flexible & Adaptable
  • Collaboration
  • Written Communication
  • Multitasking abilities
  • Computer proficiency

Timeline

Brand Marketing Intern (Remote)

Fuse Marketing
06.2021 - 08.2021

Amazon Prime Campus Manager

Riddle & Bloom
01.2021 - 04.2022

TikTok Campus Ambassador

Fuse Marketing
09.2020 - 12.2020

Content & Brand Marketing Intern

Success Without Limitations
05.2020 - 08.2020

Public Relations/Marketing

Artistix By Poli
09.2017 - 05.2018
Zenaya Forbes