Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs, and transforming customer service standards.
Overview
23
23
years of professional experience
Work History
FOUNDER & LEADERSHIP CONSULTANT
LUSCHER SUCCESS COACHING
05.2024 - Current
Founded and grew a successful consulting practice specializing in leadership coaching and emotional intelligence
Engineered a compelling online presence through a custom-designed website, resulting in enhanced user engagement and increased client inquiries
Pioneered targeted social media marketing strategies that amplified brand awareness, attracting a steady stream of high-quality leads
Strategically developed and executed multi-channel marketing campaigns, significantly driving business growth and expanding market reach
Designed and optimized email marketing funnels that boosted conversion rates by creating personalized, high-impact content that resonated with prospects
Streamlined client acquisition through innovative sales funnels, optimizing the client journey from lead generation to successful onboarding.
Content Director
Communications, Youngstown State University
05.2001 - 01.2024
In this communication-centric student affairs position, responsibilities surround the strategy, programming, and operations of a news radio station as well as its affiliated website and social media channels
Also responsible for building relationships with university and community partners to facilitate content creation, fundraising, and delivery of programming
Created compelling marketing collateral that effectively promoted university events, initiatives, and academic programs
Managed the station's digital footprint, crafting high-value content that increased website traffic and engaged thousands of social media followers
Led multi-channel fundraising campaigns, consistently generating over $250K annually in listener donations through strategic audience targeting and personalized outreach
Curated engaging social media content that nurtured a dedicated online community, enhancing brand loyalty and listener interaction.
Adjunct Faculty
Youngstown State University
08.2014 - 01.2016
Recruited by the YSU Music Department to teach the course, “Survey of Jazz” to undergraduate non-music major students
Taught 'Survey of Jazz,' captivating non-music majors with a vibrant curriculum that brought the subject to life
Designed innovative learning outcomes, lesson plans, and assessments that cultivated a rich and immersive educational experience.
Broadcast Journalism Instructor & Music Teacher
Steubenville City Schools
Held two distinct teaching roles simultaneously, teaching high school students the fundamentals of the broadcast industry while also teaching elementary school music
Launched the school's inaugural Broadcast Journalism program, crafting a curriculum that equipped students with industry-relevant skills and hands-on experience
Achieved Interactive Media Certification through Ohio Tech Prep, enhancing the program's credibility and aligning it with cutting-edge media standards.
Education
Bachelor of Arts - Music Education & Music
Youngstown State University
Youngstown, OH
Associated Degree - Business Management & Marketing
Eastern Gateway Community College
Steubenville, OH
Certificate - Coaching
Robbins-Madanes Training For Leadership Coaching
Santa Barbara, CA
08.2023
Skills
Marketing Collateral Design
Media Release Writing
Fundraising
Writing for Web Publication
Multi-Channel Campaigns
Training
Social Media Marketing
Leader Supervision
Timeline
FOUNDER & LEADERSHIP CONSULTANT
LUSCHER SUCCESS COACHING
05.2024 - Current
Adjunct Faculty
Youngstown State University
08.2014 - 01.2016
Content Director
Communications, Youngstown State University
05.2001 - 01.2024
Broadcast Journalism Instructor & Music Teacher
Steubenville City Schools
Bachelor of Arts - Music Education & Music
Youngstown State University
Associated Degree - Business Management & Marketing
Eastern Gateway Community College
Certificate - Coaching
Robbins-Madanes Training For Leadership Coaching
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