Tonya Bindewald

• Accomplished generating leads and translating them into sales.
• Developed and executed a creative and aggressive marketing strategy.
• Responsible for electronic and print advertising, as well generate a social media presence that portrays the Artis Way.
• Plan and host events to showcase the Community to prospective residents.
• Frequently and consistently communicate with individuals other than the prospect(s) who are involved in the decision process such as adult children, financial advisors, care givers, etc.
• Manages and prioritizes own work schedule – daily meetings, weekly, and monthly goals.
• Work with prospect and family to provide after hour tours or weekend tours when needed.
• Attend daily meeting with department heads and Administrator to assess appropriate follow-up.
• Discussed current census, admissions and discharges and residents' Medicaid applications.
• Provide day to day leadership for the marketing team.
• Participate in weekend call coverage in Manager rotation.

• Guide prospect(s) through retirement planning process and highlight ways that Asbury Methodist Village might provide more fulfilling retirement for them.
• Developed full understanding of services through AMV campus and able to articulate to prospects to create realistic picture of an enriched life for them at AMV.
• Guide prospect(s) through retirement planning process.
• Gather prospect(s) financial information on assets and income to be able to analyze their information using Asbury’s software Finaid to determine if prospect(s) have adequate income and assets to join the community.
• Frequently and consistently communicate with persons other than the prospect(s) who are involved in the decision process such as adult children, financial advisors, care givers, etc.
• Develop and administer sales presentations on a one-on-one basis and to groups at marking events both on and off campus.
• Develop strategies to manage assigned leads and grow prospect(s) in ways that lead to appointments and sales.
• Utilize marketing database software for all aspects of sales function from first inquiry through sale.
• Utilize report functions in the Asbury database to gather and analyze data and effectively manage lead base.
• Independently identify various follow up strategies based on available information in database to segment and work active leads.
• Coordinate collection of applications from clients for residency and where appropriate, recommend prospective residents for approval by the Sales and Marketing Director.
• Manages and prioritizes own work schedule – meeting daily, weekly, and monthly goals.
• Work with prospect and family to provide after hour tours or weekend tours when needed and is accountable to find a team member that is able to provide these services for the prospect when appropriate.
• Document and implement process improvements and use appropriate processes to accomplish objectives and goals.
• Attend daily meeting with department heads and Administrator to assess appropriate follow-up.
• Provide general administrative duties as needed.

• Welcomed all potential residents, families and visitors.
• Worked directly with the Director of Sales/Marketing.
• Assemble all sales packets for potential residents.
• Documented all inquiries on appropriate forms and follow-up on all inquiries.
• Attended daily meeting with department heads and Administrator to assess appropriate follow-up.
• Provided advance notification to department heads regarding appropriate preparation and follow-up for new residents.
• Established that prospect's room were cleaned and prepared appropriately before arrival.
• Met with family and new resident on the day of move in to welcome them.
• Assist the Sales & Marketing team in managing the community's sales/marketing database.
• Conduct resident's orientation and tours with potential customers, families, and/or responsible party.
• Ensure proper completion, signing and obtain all required move-in paperwork and prepare resident's administrative file.
• Follow Sunrise quality service standards.
• Provide general administrative duties as needed.