Summary
Overview
Work History
Education
Skills
Volunteer work with Martin Truex Jr Foundation. Ace & Tjs Grin Kids
Timeline
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Alexandra Boulay

Alexandra Boulay

Mooresville,NC

Summary

Organized and dedicated Administrative Assistant with proven track record of providing exceptional customer service in fast-paced environments. Offering keen attention to detail and strong decision making skills to manage multiple, concurrent tasks. Self-motivated work ethic to perform effectively in independent or team environments.

Overview

14
14
years of professional experience

Work History

Assistant Director of NASCAR & PBR

Monster Energy
Charlotte, NC
02.2017 - Current
  • Oversee all credentials for all guests at track and assist with VIP Retail Partners at track as well on back end of process
  • Create and maintain computer and paper-based filing and organization systems for day- to-day records, reports and documents
  • Responsible for the processing, recording, updating, and reconciling NASCAR & PBR third party vendors as well as athletes
  • Support NASCAR & PBR team on all internal reports
  • Prepare expense reports in concur business travel and expense management software
  • Gathering and printing all paperwork and supporting documents required to prepare and process check requests
  • Collect all details for each approved event to ensure accuracy is maintained
  • Maintain order and distribute office supplies
  • Interact with internal accounting and legal departments to submit and track documents
  • Other additional duties assigned

Social Media

MBM Motorsports
Statesville, North Carolina
04.2019 - 12.2021
  • Analyzed and reported social media and online marketing campaign results.
  • Developed marketing content such as blogs, promotional materials and advertisements for social media.
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
  • Increased customer engagement through social media.
  • Monitored online presence of company's brand to engage with users and strengthen customer relationships.
  • Curated and segmented editorial content to increase engagement and channel growth.

Pit Road Reporter/Camera Operator

Pit Row TV
Mooresville, NC
05.2019 - Current
  • Interacted with directors, producers and talent while remaining focused and professional at all times.
  • Set up lighting and audio for on-site and on-location filming, recorded footage and resolved technical issues.
  • Collected information from upcoming drivers and crews recent appearances and web sources.
  • Created and gathered all information needed to create detailed show format.
  • Set up equipment for inside and outside shots.
  • Researched upcoming races and potential drivers for upcoming race broadcast.
  • Pit reporter for Super Cup Stock Car series airing on MaveTV

Reporter/Social Media Coordinator

3WideLife
Charlotte, NC
10.2019 - 12.2020
  • Conducted in-depth interviews with drivers and crew members for FS1
  • Traveled to attend races on the NASCAR and World of Outlaws series for reporting.
  • Managed online social media platforms
  • Wrote social media content to increase engagement with customers.
  • Assessed content and tone for consistency to optimize social media accounts.
  • Created social media content with consistent content and tone.

Administrative Assistant /Travel Coordinator

Front Row Motorsports
Statesville, North Carolina
03.2015 - 01.2017
  • Performed accounting activities by preparing expense reports, purchase orders and invoices.
  • Managed fan mail, requests and fulfillment for charitable donations as well as executed events for team, summer BBQ and christmas luncheon.
  • Coordinated travel for two teams in NASCAR Cup Series by arranging details for charter planes, car rental and hotels for each race weekend.
  • Credentials Manager for both teams and drivers at each racetrack on each race weekend.
  • Used Excel and microsoft powerpoint to create presentations, reports and spreadsheets.
  • Assisted new employees with new-hire paperwork and reviewed for completeness.
  • Monitored office supplies to order and replenish stock when necessary.
  • Answered multiple console telephone system to direct calls to appropriate personnel.

Public Relations / Administrative Assistant

Hattori Racing Enterprises
Mooresville, NC
06.2014 - 10.2014
  • Liaised between account holders and various departments with in the race team
  • Created high-quality press releases, raceday advances, driver schedules and race recaps in NASCAR Xfinity series and K&N East series. Fan guides for international guests and team sponsors
  • Performed tasks and projects as assigned by General Manager and owner of team
  • Worked closely with race team partners to increase social media platforms
  • Driver Services for NASCAR Xfinity Series drivers as well as NASCAR K&N East Series. Sponsor, Guest & Marketing Services for Nisco, Nishikawa, AISIN, Advics, Goodyear, JMS, Toyoda Gosei, Yazaki, Toyota Technical Colleges of Japan.
  • Designed hero cards for both Nationwide and K&N teams.
  • Updated all social media pages and boosted the team's page to over a 1,000 likes on Facebook.
  • Assisted with Goodyear and Toyota events with over 350 guests from Japan, which consisted of a formal dinner party, and trackside luncheon with show car appearances.
  • Administrative assistant & Travel Coordinator for team. Ordered all apparel for team and drivers including suites as well as alterations.
  • Coordinator for HRE NASCAR Challenge, where students from three of the Toyota Technical Colleges of Japan worked with the team for a week in the race shop and at track for NASCAR K&N East Series race.

Public Relations Intern

Earnhardt Ganassi Racing
Concord , NC
02.2013 - 08.2013
  • Secured media coverage for NASCAR drivers Jamie McMurray and Juan Pablo Montoya
  • Updated websites for three teams: NASCAR, INDYCAR and TUDOR United SportsCar Championship and their seven drivers
  • Generated weekly Media Pitches, Race Recaps, Race Day Advances, Driver Race Day Schedules, and statistical analysis updates for all seven Drivers in three Series.
  • Edited and created content for CGR's "Splash & Go".
  • Maintained media library and race archives as well as weekly media clippings

Education

Bachelor of Science - Sports Entertainment Event Management

Johnson & Wales University - Charlotte
Charlotte, NC
05.2014

Skills

  • Story idea generation
  • Task Prioritization
  • Staff Management
  • Appointment Coordination
  • Report Preparation
  • Document and File Management
  • Strong Organizational Skills
  • Confidentiality and Data Protection
  • Microsoft Office Suite
  • Professional and Courteous
  • Schedule Management
  • Ease with Computers and Technology
  • Microsoft Office

Volunteer work with Martin Truex Jr Foundation. Ace & Tjs Grin Kids

Sponsorship Proposals as well as Letters for Donations from various sports teams and organizations in the area utilizing Greater Giving Software.

Setting up events like Martin Truex Jr Foundation annual Cat Walk for a Cause, Ace & Tj`s Grind Kids Second Chance prom and send off for Disney trip.

Timeline

Reporter/Social Media Coordinator

3WideLife
10.2019 - 12.2020

Pit Road Reporter/Camera Operator

Pit Row TV
05.2019 - Current

Social Media

MBM Motorsports
04.2019 - 12.2021

Assistant Director of NASCAR & PBR

Monster Energy
02.2017 - Current

Administrative Assistant /Travel Coordinator

Front Row Motorsports
03.2015 - 01.2017

Public Relations / Administrative Assistant

Hattori Racing Enterprises
06.2014 - 10.2014

Public Relations Intern

Earnhardt Ganassi Racing
02.2013 - 08.2013

Bachelor of Science - Sports Entertainment Event Management

Johnson & Wales University - Charlotte

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Alexandra Boulay