Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses nuanced understanding of brand voice and messaging.
Hi, I’m
A. Hoyos
Hollywood,FL
Summary
Overview
18
years of professional experience
1
Certification
Work History
Brightline Trains
Art Director
04.2021 - Current
Job overview
- Maximized project efficiency with meticulous attention to deadlines, budget constraints, and client expectations.
- Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
- Created innovative advertising campaigns that successfully generated increased brand awareness and recognition.
- Streamlined creative processes by implementing efficient design workflows and project management tools.
- Led rebranding initiatives that effectively communicated company values while maintaining a contemporary aesthetic appeal.
- Improved brand consistency by developing and implementing comprehensive visual guidelines across all platforms.
GOJA
Associate Creative Director
05.2019 - 04.2020
Job overview
- Implemented design best practices to maintain consistency across digital, print, and social media platforms.
- Contributed to a culture of innovation within the department by staying current on industry trends and sharing knowledge with colleagues.
- Mentored junior designers, fostering their professional growth and enhancing team productivity.
- Managed multiple projects simultaneously, ensuring timely delivery of high-quality work within budget constraints.
- Directed photoshoots and video productions for compelling visual content that resonated with target audiences.
Mundo FOX
Creative Director
04.2015 - 12.2018
Job overview
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion.
- Managed multiple projects simultaneously, ensuring timely completion and seamless execution.
- Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
- Streamlined project management processes, enabling team to meet critical deadlines without compromising on creativity or quality.
AH! Studio
Creative Director
08.2007 - 12.2014
Job overview
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Formulated and monitored budgets to manage expenses and control costs.
- Presented creative concepts to clients and implemented continual feedback to achieve client satisfaction.
- Directed photo shoots for print and digital media, reviewing each element against client standards and expectations.
Ogilvy & Mather
Junior Art Director
08.2006 - 06.2007
Job overview
- Delivered projects under tight deadlines without sacrificing quality or creativity.
- Stayed abreast of industry trends to keep creative approaches relevant and competitive in the marketplace.
- Managed art direction for print and digital materials, ensuring consistency across all platforms.
- Made collateral to support various marketing campaigns and visually communicate concepts.
Education
Florida Atlantic UniversityBoca Raton, FL
Bachelor of Arts from Design And Visual Communications
05.2006
University Overview
- Study Abroad: Spain, Spain Art & Culture
Skills
- Adobe Creative Suite
- Figma
- Adobe After Effects
- Creative team leadership
- Concept Development
- Campaign Development
- Brand Messaging
- Photography Direction
- Team Development
- Project Management
- Vendor negotiation & Budget Adherence
- Staff recruitment
Certification
Creative Director Certification - Miami Ad School
Leadership Principals and Business Administration - Harvard Business School Online
Languages
Spanish
Native or Bilingual
Timeline
Art Director
Brightline Trains
04.2021 - Current
Associate Creative Director
GOJA
05.2019 - 04.2020
Creative Director
Mundo FOX
04.2015 - 12.2018
Creative Director
AH! Studio
08.2007 - 12.2014
Junior Art Director
Ogilvy & Mather
08.2006 - 06.2007
Florida Atlantic University
Bachelor of Arts from Design And Visual Communications
Creative Director Certification - Miami Ad School
Leadership Principals and Business Administration - Harvard Business School Online
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