Aaron Ellwood
Fallbrook,USA
Summary
Experienced video game analytics professional with 8+ years of expertise in data analysis, market research, and industry insights. Proven ability to interpret complex data, support strategic decision-making, and adapt quickly to industry changes. Strong computer literacy, with entrepreneurship experience and valid Class M and C licenses.
Overview
11
11
years of professional experience
Work History
Video Game Analytics Specialist
Circana (formerly IRI & NPD)
01.2021 - Current
- Conducted market analysis and data interpretation for the video game industry.
- Supported strategic insights for clients using industry-leading analytics tools.
- Collaborated across departments post-mergers to maintain data integrity and client satisfaction.
Video Game Analyst
NPD (formerly EEDAR)
01.2016 - 01.2021
- Analyzed industry data to support client decisions for video game publishers and developers.
- Managed large datasets and generated comprehensive reports and insights.
Video Game Analyst
EEDAR
01.2015 - 01.2016
- Developed industry reports and insights for video game market trends.
- Collaborated with clients to tailor analytics solutions.
- Curated and maintained metadata that powered many insight services.
Education
San Diego State University
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Miramar Community College
High School Diploma - undefined
Mira Mesa High School
Skills
- Video Game Industry Analytics
- Data Analysis & Market Research
- Computer Literacy (proficient in MS Office, data analysis tools)
- Strong analytical and problem-solving skills
- Valid Class M and C Licenses
- Entrepreneurship & Business Management
- Languages: English, Tagalog, Japanese
- Quality assurance
- Teamwork and collaboration
- Time management
- Multitasking
- Goal setting
Languages
English
Native or Bilingual
Japanese
Professional Working
Tagalog
Native or Bilingual
Additional Experience
- XD Eeksdee Production — Owner of Anime Merchandise Shirt Business
- 2007 – 2009
- Managed all aspects of business operations, sales, and marketing.
- Developed an e-commerce presence and maintained customer relationships.
- Attended multiple conventions as vendors
Timeline
Video Game Analytics Specialist
Circana (formerly IRI & NPD)
01.2021 - Current
Video Game Analyst
NPD (formerly EEDAR)
01.2016 - 01.2021
Video Game Analyst
EEDAR
01.2015 - 01.2016
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Miramar Community College
High School Diploma - undefined
Mira Mesa High School
San Diego State University