Dedicated sales/marketing professional with a history of exceeding company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
21
21
years of professional experience
Work History
Owner
Fired Up Marketing
12.2019 - Current
Founded/Managed sales and marketing business, growing revenue to $110,00 in first year
Consultative strategic advertising, video production and implementation, increased sales, brand awareness and measurable growth for clients
Organized trade shows as well as show booth design, logistics.
Managed staffing to effectively ensure positive ROI for each client
Outside consultant working closely with Ownership, Marketing Directors, Sales staff, Creative as well as Video Production teams in order to create effective sales and marketing campaigns
Consulted with customers to assess needs and propose optimal solutions
Account Executive /Sales Manager
Power Automedia, James Lawrence
01.2013 - 03.2019
Increased sales over 20% per year, for each product company produced
Lead a marketing and sales team as well as collaborating with video and editorial departments in order to create team initiatives
Clients included national as well as international companies, large and small.
Oversaw and ensured that quality editorial content was created for each client
Secured high-value video production accounts through consultative selling, effective customer solutions and promoting compelling business opportunities
Included video production sales from viral low cost up to and including broadcast television commercials
Instrumental in developing a new Live Broadcasting of events, worldwide, product line.
Scaled this business through sponsorship and broadcast commercial spots
Increased profitability and pipeline development, leveraging diverse marketing channels and sales strategies.
Resolved customer issues quickly to close deals and boost client satisfaction.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Publisher, Digital Director
ProMedia LLC, Steven Wolcott
08.2002 - 01.2013
Increased and maintained Advertising and sponsorship sales for multiple series and individual events through marketing and B2B sales
Approved all submitted artwork for Publication
Worked intimately with all staff to create and maintain high quality publications, events and websites.
Reviewed and edited all technical articles submitted for print.
Managed quality of each issue to ensure 100% billing.
Created target reports, flyers, promotional e-mails, and account lists for my sales team.
Edited classified and unclassified reports and other communications materials to maximize organization, proper grammar usage and clarity.