Results-driven Digital Marketer with over 5 years of experience in developing and executing innovative digital marketing strategies to drive brand growth, enhance customer engagement, and increase conversion rates. Expert in SEO, SEM, content marketing, social media management, and data analytics. Proven track record of optimizing digital campaigns to exceed business objectives and deliver measurable ROI.
Overview
5
5
years of professional experience
4
4
Certification
Work History
Tech Sales Manager
Staples, The Office Supply Superstore
09.2021 - Current
Handled customer relations issues, enabling quick resolution, and client satisfaction.
Increased sales revenue by developing and implementing effective sales strategies.
Built long-lasting client relationships through excellent customer service and consistent followups.
Led a successful sales team by providing motivational coaching and performance-based incentives.
Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
Analyzed market trends to identify new business opportunities, leading to expansion into profitable territories.
Collaborated with marketing teams to create targeted promotional campaigns, driving customer engagement and sales growth.
YouTube Content Creator
YouTube
06.2019 - Current
Boosted subscriber count through effective promotion of channel on various social media platforms and collaborations with other creators.
Developed a recognizable personal brand by establishing a consistent theme, style, and tone across all videos.
Established efficient workflows for video production process including scripting, filming, editing, thumbnail design, uploading, optimizing metadata.
Demonstrated creativity and innovation by experimenting with new video formats, styles, or topics that attracted new viewers and increased overall channel engagement.
Diversified income sources by launching merchandise line, offering exclusive membership perks, and utilizing affiliate marketing programs.
Adapted quickly to changing algorithms and platform policies to maintain channel growth momentum in a competitive landscape.
Improved audience retention rates by analyzing viewer feedback and adjusting content accordingly.
Managed time effectively to adhere to consistent upload schedule while balancing other professional commitments.
Increased viewership by consistently producing high-quality, engaging content tailored to target audience preferences.
Footwear Associate
Dicks Sporing Goods
08.2019 - 03.2020
Assisted Footwear Department Manager with scheduling tasks, managing employee workloads, and providing constructive feedback during performance evaluations.
Maintained a clean and visually appealing store environment, ensuring an enjoyable shopping experience for all customers.
Used proper sizing and fit guidelines to provide best experience for customers.
Supported loss prevention efforts by adhering to company policies and reporting any suspected theft or misconduct immediately to supervisors.
Increased sales by effectively upselling complementary products and accessories to customers during their shopping experience.
Developed strong product knowledge through ongoing training sessions and self-directed learning efforts, enabling confident assistance to customers seeking guidance on specific items or features.
Provided timely resolution of customer inquiries or complaints, maintaining professionalism while prioritizing customer satisfaction above all else.
Education
Bachelor of Science - Business Administration
University of Maryland - University College
Hyattsville, MD
06.2021
Associate of Science - Marketing
Lancaster Bible College
Lancaster, PA
12.2019
Skills
SEO Tools
Analytical problem solver
Persuasive Negotiations
Resolution-oriented
PPC Tools: [eg, Google Ads, Bing Ads]
Analytics Tools: [eg, Google Analytics, Adobe Analytics]
Social Media Tools: [eg, Hootsuite, Buffer, Sprout Social]