Summary
Overview
Work History
Education
Skills
Work Availability
Interests
Languages
Timeline
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Aaron M. Melsness

Summary

Enterprise sales leader with a proven record driving growth across cloud, engineered systems, and enterprise software at Oracle. Consistently exceeds quota by winning new logos and expanding strategic accounts in competitive markets. Builds executive relationships and delivers tailored solutions that accelerate revenue and long-term account value

  • Build and maintain executive-level customer relationships by delivering measurable business value through data and AI solutions, while driving adoption of cloud-based analytics platforms to capture market share.
  • Achieved 100%+ quota by managing high-value enterprise accounts, acquiring new clients, and expanding existing customer revenue through strategic consultative sales.
  • Develop and execute territory and account plans to maximize deal size and long-term revenue growth, partnering cross-functionally to deliver scalable solutions with integrity, transparency, and a strong customer-first mindset.

Overview

29
29
years of professional experience

Work History

Data Platform Representative

Oracle
Minneapolis, Minnesota
06.2025 - 04.2026
  • Led cloud-native database and analytics modernization initiatives, driving enterprise data platform adoption and revenue growth
  • Owned strategic enterprise accounts including Target, Hormel Foods, Alticor, Mondelez, and Kohls, fostering long-term relationships and driving account growth
  • Developed and managed sales pipeline for cloud adoption and workload migration, enhancing revenue growth through consumption-based models across enterprise clients through face to face meetings developing quickly strong meaningful business relationships.
  • Engaged in competitive analysis against hyperscaler-native and modern data stack vendors to identify market positioning.

Engineered Systems Cloud Representative

Oracle
Minneapolis, Minnesota
05.2023 - 05.2025
  • Challenged FY'25 with manufacturing and transportation accounts Cargill, Landis + Gry, and Northrop Grumman, achieving 242% of plan through targeted account strategies.
  • Achieved 206% of business plan targets for FY'24 Duke Energy and Xcel Energy through strategic initiatives.
  • Collaborated with teams to develop customer-centric joint execution plans with executive leadership, optimizing operational efficiency.
  • Managed tech products including Exadata, Exa Cloud at Customer, Exa OCI Oracle Enterprise, databases, private cloud appliance, and database at multi-cloud, ensuring system reliability.

Engineered Systems Cloud Representative

Oracle
Minneapolis, MN
06.2014 - 04.2023
  • PaaS Success: Sold Oracle’s 2 of first 12 Bigdata PaaS solutions for North America, Donaldson & Fastenal. Additionally OCI solution Clark Equip. Cloud deal $1.5 million ARR.
  • Secured new logos and greenfield accounts through consistent sales of engineered and storage systems, contributing to revenue growth.
  • Oversaw hardware product line including Exadata, Exadata Cloud & Customer, Exalogic, Private Cloud Appliance, and backup systems ZFS and real-time recovery ZDLRA, ensuring alignment with customer needs.
  • Managed large three-state territory across utilities, healthcare, universities, and retail sectors, driving market penetration and customer engagement.

Hyperion Application Sales Representative

Oracle
Minneapolis, MN
05.2013 - 05.2014
  • Closed high-value sales with Starbucks, Costco, and eBay, maximizing territory as 2014 EPM rep of Q3.
  • Cultivated Oracle EPM tax planning relationship for Wells Fargo, securing first large bank client in North America.
  • Achieved first year attainment above 100% of targeted goal set by Oracle and was promoted.
  • Surpassed Oracle's targeted goal by over 100% in first year, resulting in promotion.

Business Performance Advisor

Insperity
Houston, TX
02.2010 - 03.2013
  • Closed five new clients (92 employees) in first year as Business Performance Advisor.
  • Targeted growth companies, providing comprehensive services in benefits, government compliance, liability management, performance management, training, and development to meet client needs.
  • Developed human capital management services bundle for small and mid-size companies, integrating benefits, payroll, workers’ compensation, and tailored human resource service plans to enhance client operations.
  • Completed training on schedule to achieve new advisor status.

National Account Manager

Advance Distribution Solutions Inc.
Chicago, IL
02.2009 - 02.2010
  • Boosted sales for software and hardware solutions by nurturing existing accounts.
  • Leveraged personal network to establish immediate relationships at the enterprise level.
  • Converted base of accounts into new purchase orders and generated national prospects through targeted marketing, calls, and referrals.
  • Negotiated with clients to convert statements of work into tailored comprehensive solutions.
  • Streamlined flow of business information by designing, integrating, supplying, and supporting automation solutions.

New Business Development Executive

Orion Energy Systems
Plymouth, WI
03.2008 - 07.2008
  • Developed and managed client accounts for major brands including Sara Lee, Ralph Lauren, and Anheuser Busch, enhancing long-term partnerships.
  • Closed sales deals swiftly, converting prospects into confirmed revenue through targeted strategies.
  • Promoted energy efficiency to diversified customer base nationally, increasing awareness and market demand for technology platforms.
  • Vertically integrated power technology and automation enterprise delivering large-scale, permanent energy, and emission reductions with optimized efficiency.

National Account Manager

DHL Express
Minneapolis, MN
12.2005 - 12.2007
  • Coordinated cost-cutting and supply chain solutions with international businesses, enhancing global communication to implement worldwide agreements and manage accounts for Fortune 500 companies while negotiating contracts and overseeing sales processes.
  • Expanded a field account for the world’s largest private company, Cargill, to a global status account by successfully negotiating and enhancing contracts while lowering costs 12%, resulting in increased annual account revenue of more than 156%.
  • Increased customer base by successfully developing relationships and growing each account, resulting in a budget increase from $11.5M - $17M. e.g. SuperValu, General Mills.
  • Resolved issues for Medtronic, persuading them to negotiate terms which retained the account and facilitated transition of international business to DHL.
  • Global delivery network specializing in express shipping providing customers with customized transportation solutions from a single source.

Major Account Executive

DHL Express
Minneapolis, MN
12.2003 - 12.2005
  • Exceeded 136% of territory sales plan by building client relationships and increasing revenue streams with controlled and managed accounts resulting in a 2005 ranking 5th out 56.
  • Created and implemented strategies to boost sales for domestic and international products while developing existing accounts.
  • Prospected, identified, and closed new accounts, generating increased revenue from new customers.
  • Global delivery network specializing in express shipping providing customers with customized transportation solutions from a single source.

National Sales Executive

Wand Corporation
Eden Prairie, MN
12.2001 - 12.2003
  • Company specializing in QSR Point-of-Sale Technology, supplying products for the quick service restaurant industry including hardware, software, POS systems and technical support.
  • Generated sales through outreach to franchise and corporate stores for brands like Checkers & Rally’s Corp, leading to technology Point of Sale solutions for corporate and franchise networks.
  • Managed 17-state territory, staffed trade shows, and developed relationships with market influencers and key executives to enhance brand visibility.
  • Conducted business-to-business meetings demonstrating software capabilities, explained product installation and closed sales.
  • Partnered with IBM and NCR on hardware solutions to meet end users' needs, cultivating relationships that produced key referral contacts in the QSR industry.

District Manager

Lyon Workspace Product, LLC
Aurora, IL
12.1996 - 12.2001
  • Managed four-state region, selling workspace equipment to high-profile clients including government (GSA), public and private organizations, and designing layouts for 30,000-250,000 square foot buildings.
  • Increased sales volume 100% by consistently meeting client needs and ensuring product compliance with quality control standards.
  • Managed distribution channels, expanding client base by adding large end users like Northwest Airlines, Best Buy Stores, and Regis Corporation.
  • Leading manufacturer of industrial storage products, including steel shelving and storage racks.

Education

BA - Marketing

Augsburg College

Skills

  • CRM Proficiency
  • Consultative Selling & Discovery
  • Negotiation & Objection Handling
  • Technical aptitude
  • Resilience
  • Growth mindset

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Interests

Physical Activities, Travel, Volunteering, Coaching

Languages

English
Native or Bilingual

Timeline

Data Platform Representative

Oracle
06.2025 - 04.2026

Engineered Systems Cloud Representative

Oracle
05.2023 - 05.2025

Engineered Systems Cloud Representative

Oracle
06.2014 - 04.2023

Hyperion Application Sales Representative

Oracle
05.2013 - 05.2014

Business Performance Advisor

Insperity
02.2010 - 03.2013

National Account Manager

Advance Distribution Solutions Inc.
02.2009 - 02.2010

New Business Development Executive

Orion Energy Systems
03.2008 - 07.2008

National Account Manager

DHL Express
12.2005 - 12.2007

Major Account Executive

DHL Express
12.2003 - 12.2005

National Sales Executive

Wand Corporation
12.2001 - 12.2003

District Manager

Lyon Workspace Product, LLC
12.1996 - 12.2001

BA - Marketing

Augsburg College
Aaron M. Melsness