Summary
Overview
Work History
Education
Skills
Timeline
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Aaryn Johnson

Alabama

Summary

Dynamic Sales Professional with extensive experience in driving sales performance, enhancing business development strategies, managing client accounts, and streamlining operations across multiple industries. Expert in guiding prospective leads through the complete sales cycle, from initial contact to closing deals. Proficient in conducting product demonstrations and delivering tailored solutions that align with client requirements. Strong knowledge of competitive market dynamics, consistently surpassing client expectations through effective communication and timely follow-ups.

Overview

19
19
years of professional experience

Work History

Account Executive

Restaurant 365
04.2025 - 07.2025
  • Executed end-to-end B2B sales for cloud-based restaurant management software, aimed at independent operators and multi-unit groups within Alabama and Mississippi.
  • Conducted in-depth discovery, product demos, and ROI-driven business reviews to position Restaurant365 as a central platform for accounting, inventory, scheduling, and operations.
  • Coordinated efforts with internal sales engineers and onboarding teams to promote solution adoption and achieve effortless implementation.
  • Continuously surpassed pipeline generation expectations by employing consultative strategies that identify operational inefficiencies and connect features to quantifiable outcomes.
  • Leverage industry experience to build trust with restaurant owners, GMs, and financial stakeholders, leading to faster deal velocity and stronger client relationships.

Account Executive

Hibu
08.2024 - 03.2025
  • Delivered comprehensive local digital marketing solutions encompassing SEO, paid search, display, and social media management for SMB clients across diverse industries.
  • Built and managed a robust pipeline through outbound prospecting, lead nurturing, and leveraging client referrals.
  • Orchestrated personalized digital marketing strategies by performing in-depth business needs evaluation and aligning solutions with defined business targets.
  • Developed marketing campaigns tailored to small business goals, resulting in an average 27% increase in client engagement.
  • Recognized as one of top-performing representatives in training class nationally for client retention and upsell performance.
  • Directed sales initiatives encompassing prospecting and opportunity development; facilitated discovery calls, presentations, and demos for technical audience while steering discussions towards ROI and business challenges.

Sales Development Representative

WHOLESAIL
11.2021 - 07.2024
  • Drove business development, cold calling, social selling, and video creation to promote sales of this modern payment platform for vendors that simplifies how their customers view and pay for goods and services.
  • Utilized existing prospect data to formulate strategic action plans for key targets and employed consultative selling techniques to cultivate long-term client relationships.
  • Utilized strategic sales techniques and leveraged CRM tools to manage and convert leads within SaaS space.
  • Identified and segmented high-potential accounts using industry trends, payment behavior, and sales intelligence tools to prioritize outreach and personalize messaging.
  • Partnered with Account Executives to enhance ICP targeting, streamline outreach sequences, and expedite pipeline velocity — contributing to 40% increase in qualified meeting conversion rates.

Account Executive

HIVE BEVERAGES
02.2014 - 05.2016
  • Cultivated and enhanced high-value accounts in beverage sector, focusing on upscale and high-volume clients such as major restaurant chains.
  • Drove strategic business development efforts, including marketing events, model recruitment, product demonstrations, and promotional product distribution.
  • Optimized data and records management to aid territory administrative responsibilities encompassing promotional inventory order handling, event logistics coordination, and promotional budget administration.
  • Enhanced market share by 31% in Northern Alabama territory via robust distributor partnerships and proactive sales strategies.
  • Surpassed KPI targets with average of 108%, secured 98% lead conversion rate, and increased business by 39% via onboarding of 50 new customer accounts.

Assistant General Manager

GREEN APPLE RESTAURANT GROUP
04.2009 - 01.2014
  • Developed extensive expertise in high-volume restaurant operations, incorporating front of house and back of house functions
  • Oversaw 20 staff, implemented measures to refine service delivery, lower overhead costs, and boost revenue.
  • Facilitated comprehensive sales training programs enhancing team performance and product knowledge in foodservice equipment and restaurant operations.
  • Facilitated initial guest consultations for private events covering concept ideation, menu planning, budget management, team staffing, and logistics to uphold premier service quality.

Beauty Advisor

Sephora
10.2006 - 12.2009

•Provided individualized beauty consultations, elevating customer satisfaction via customized product suggestions.

•Executed comprehensive analyses and transformations, employing consultative sales techniques to uncover client needs.
• Contributed to store operations, including opening and closing responsibilities while improving merchandising tactics.

Education

Marketing

University of Alabama
AL

Cosmetology

Aveda Institute

Skills

  • Territory management
  • Business development
  • Strategic planning
  • Account management
  • Relationship building
  • Pipeline management
  • Lead generation
  • Consultative selling
  • Time management
  • Sales expertise
  • Customer rapport
  • B2B SaaS sales
  • Technology sales
  • Negotiation skills
  • Presentation delivery
  • Client services
  • Prospecting and lead generation
  • Sales pipeline management
  • Stakeholder engagement
  • Lead conversion strategies
  • Consultative selling techniques
  • Sales best practices
  • Team leadership and mentoring
  • Market analysis
  • Contract management
  • Problem solving
  • Needs assessment
  • Written and verbal communication

Timeline

Account Executive

Restaurant 365
04.2025 - 07.2025

Account Executive

Hibu
08.2024 - 03.2025

Sales Development Representative

WHOLESAIL
11.2021 - 07.2024

Account Executive

HIVE BEVERAGES
02.2014 - 05.2016

Assistant General Manager

GREEN APPLE RESTAURANT GROUP
04.2009 - 01.2014

Beauty Advisor

Sephora
10.2006 - 12.2009

Marketing

University of Alabama

Cosmetology

Aveda Institute
Aaryn Johnson
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