Aashi Kabra
San Francisco,CA
Summary
Results-driven analyst skilled in using data-driven insights to inform and drive strategic decisions. Strong under- standing of analysis with a proven ability to identify market trends and opportunities. Clear communication and problem-solving skills with a track record of improving company performance and achieving measurable results, increasing ROI.
Overview
5
5
years of professional experience
Work History
Digital Marketing Analyst
Behring Co
05.2023 - 09.2023
- Manage social media platforms, engaging with audiences and driving brand awareness
- Optimize YouTube channel and content for page, resulting in 25% increase in subscribers
- Create and publish relevant blogs on website, maximizing SEO and organic traffic by 22%
- Utilize Keep to generate email campaigns, analyzing performance metrics to improve open and click-through rates by.
Associate Product Manager
Conscious Living
01.2021 - 08.2021
- Implemented new online payment solution, yielding a 30% increase in revenue
- Created service roadmap to maximize efficiency and display key actions for go-to-market strategy
- Increased NPS by 60% in 5 months by improving customer experience using product personalization.
Marketing Coordinator
Conscious Living
09.2020 - 01.2021
- Increased website’s traffic by 500% in 4 months through social media marketing and digital branding
- Outlined product and value proposition, increasing marketing ROI by 61%
- Collaborated with cross-functional teams to develop data-driven solutions to improve business performance
- Oversaw 4 successful marketing campaigns with ROI of 120%.
Stock Analyst Intern
JM Financial Services
02.2020 - 03.2020
- Developed financial models to forecast company performance and valuations, resulting in a 15% increase in revenue
- Compared valuations, evaluated threats & exposure to support long-term investment strategy for top 5 stocks
- Researched current market sentiments, price points of resistance, and liquidity characteristics of positions.
Digital Marketing Intern
Avaasya Home
03.2019 - 06.2019
- Analyzed engagement metrics using page views KPI and increased reach by 52%
- Designed user-centric brand awareness content on social media to reach a wider audience, resulting in a 72% increase in traffic, measured using Google Analytics.
Education
Master of Science - Business Analytics
Hult International Business School
Cambridge, MAMaster of Science - International Marketing
Hult International Business School
Cambridge, MASkills
- SQL
- Python
- R
- Google Analytics
- MS Excel
- Tableau
- Marketing Analytics
- Client Retention
- KPI Performance
- Market Penetration
- Product LifeCycle Management
- Brand Development
Accomplishments
- Wells Fargo Business Challenge - Investment portfolio analysis and recommendations to boost the portfolio of clients based on current and future stock prices along with correlations to assets.
- Future Mindset - Developed a project centered on the idea of solar-powered automobiles and a launch strategy for the Indian consumer market.
- London Fashion Week, London School of Trends - Felicitated by High Commissioner MR. Y.K. Sinha and Mrs. Girija Sinha at Indian House for showcasing India at the London Fashion Week as part of the marketing implementation team.
Timeline
Digital Marketing Analyst
Behring Co
05.2023 - 09.2023
Associate Product Manager
Conscious Living
01.2021 - 08.2021
Marketing Coordinator
Conscious Living
09.2020 - 01.2021
Stock Analyst Intern
JM Financial Services
02.2020 - 03.2020
Digital Marketing Intern
Avaasya Home
03.2019 - 06.2019
Master of Science - Business Analytics
Hult International Business School
Master of Science - International Marketing
Hult International Business School