Abbi Barstad
San Antonio,TX
Summary
Results-driven professional with a comprehensive background in marketing and human resources, specializing in internal marketing and contributing to the development of external marketing strategies. Seeking a challenging role to leverage diverse skill sets and passion for communication, with a focus on driving organizational growth and success through integrated marketing and HR strategies.
Overview
2
2
years of professional experience
Work History
People and Culture Coordinator
Silver Ventures
11.2022 - Current
- Lead conception and execution of internal communication across portfolio of 7+ companies in venture capital, hospitality, and ranching fields, ensuring alignment with business objectives.
- Conduct monthly organization-wide meetings, delivering updates on external partnerships, community involvement, and HR initiatives, fostering connections across portfolio with 80+ associates in attendance each month.
- Plan, coordinate, and execute internal events, managing entire event lifecycle from contract to post-event communication.
- Key member of internal marketing team, collaborating with executive leadership and external agencies to shape organization's brand voice and messaging, contributing to successful launch of Silver Ventures 1.0 website.
- Optimize new associate onboarding by implementing SOPs and utilizing HRM systems to automate administrative tasks. Conduct engaging welcome sessions, providing in-depth insights into company culture and benefits.
- Drive associate engagement with virtual rewards & recognition program, shifting from paper-based systems. Achieve 70% monthly participation by innovating recognition methods.
- Lead talent management as HR business partner for development investment group. Oversee 360 reviews, leadership feedback sessions, and engagement surveys. Present data to leadership, aligning team needs with strategic goals.
Benefits Specialist
Silver Ventures
07.2022 - 11.2022
- Successfully managed portfolio of benefits plans, including health insurance, retirement plans, and wellness programs for 250 employees ensuring compliance with legal and regulatory requirements.
- Led open enrollment initiatives, providing clear communication, education, and support to employees resulting in 95% participation rate and improved understanding of available benefits options.
- Transformed organization's wellness program by strategically leading monthly events aimed at enhancing employee well-being, resulting in consistent minimum 10% month-over-month increase in wellness engagement participation.
- Managed vendor relationships in partnership with VP of People and Culture, resulting in improved services and cost savings of 15% on benefit plan premiums.
- Oversaw all aspects of Workers' Compensation claims, Short and Long-Term Disability cases, and FMLA administration, ensuring timely and accurate handling while maintaining compliance with relevant regulations and policies.
People and Culture Apprentice
Silver Ventures
05.2022 - 07.2022
- Cultivated institutional organizational values and vision to foster positive camaraderie and culture in workplace among all associates.
- Served as liaison between entities, coordinating and facilitating effective communication across various mediums.
Education
Bachelor of Arts - Marketing Management
University of St. Thomas
Saint Paul, MN05.2022
Skills
- Strategic Communication
- Event Planning and Coordination
- Employee Engagement and Development
- Data Analysis and Presentation
- Public Speaking
- Project Management
Timeline
People and Culture Coordinator
Silver Ventures
11.2022 - Current
Benefits Specialist
Silver Ventures
07.2022 - 11.2022
People and Culture Apprentice
Silver Ventures
05.2022 - 07.2022
Bachelor of Arts - Marketing Management
University of St. Thomas
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