PHP
ABDUL YAMOUT
Senior Web Developer
Plano,TX
Summary
Dedicated Digital professional with history of meeting company goals. Pride myself as a person who does not believe in out of scope. Skilled in working under pressure and adapting to new situations and challenges to best enhance efficiency and crush goals.
Overview
17
17
years of professional experience
2
2
Languages
Work History
Full Stack Developer
Cedarexpress
Plano, Texas
01.2018 - Current
- Designed, Developed and modified Repair Management System
- Developed Customized Reports
- Digital data analysis for customer segmentation and re-targeting for insurance industry
- Developed portals for Marketing teams to use segmented customer data
- Developed Functions for contractors billing portal and supported CRM functions
- Salesforce reports integrated with Google data studio to deliver insights into email and Adwords performance
- Automating Landing pages based on customer segmentation data and location aka A/B Testing
- On site SEO optimization for several client’s websites with significant Site speed optimization
- Search campaigns as well as email campaign management for 30 clients
- Developed clear specifications for project plans using customer requirements
- Developed functional databases, applications and servers to support websites on back-end
- Developed unit test cases for testing and automation
Web Team Lead
FleetPride
Las Colinas, Texas
01.2016 - 01.2018
- Designed and Developed multiple web sites for Fleetpride as well OEM product sites
- Designed and Developed affiliate portal
- Responsible for revamping Fleetpride website using wordpress and custom advanced fields for heavy customization and transitioning affiliate program
- Managed all social media platforms, SEO, content development, bi-weekly email campaigns and email acquisition strategies and implementation
- Managed locations with Google my business, bing, Facebook and increased location visibility in search by 60% and location actions by 22% with over 300 locations
- Developed custom invoice application that served ads based on location, ads would change verbiage and images based on region and or location
- Developed physical and digital counter for tracking foot traffic and digital traffic
- Built and maintained robust digital marketing reports using tools such as google data studio and plotly
- Created high level reports for upper management that included sales numbers vs marketing numbers, and created competitor analysis reports with Tableau and Google data studio
- Researched customer experience using offline and online methodologies (surveys, customer wait times, time in store, average travel time of customer to locations, etc...)
Senior Consultant - Digital
Saudi Telecom
Riyadh, Saudi Arabia
01.2014 - 01.2016
- Responsible for inception of all digital marketing projects, managing total project lifecycle from production to distribution across all channels, collaborating and leading cross-functional creative teams
- Develop and deploy marketing strategy for consumer sector and optimization of all owned media including Social media channels
- Perform optimization of paid media to enrich online presence and drive new revenue
- Manage marketing projects that cross-promote several microsites and increase overall online activity by 18%
- Manage digital materials, identifying opportunities to maximize on email marketing campaigns, social media, mobile web marketing, web and email design, analytics and custom campaign solutions
- Develop and manage form generation application that feeds to CRM direct to sales, increasing lead quality by 40% and decreasing lead to sales lifecycle time that allows sales to maximize on new client opportunities
- Utilize digital marketing analytics to track campaigns and perform optimization and updates as needed to increase impact and surpass goals
- Work closely with managers and executives on all project elements, acting as liaison between internal teams and clients to ensure all project outcomes meet and surpass expectations
- Source new opportunities and alternative keywords to increase marketing effectiveness
- Cultivate strategies to maintain company’s social media presence
- Educate on how to administer and optimize internet ad accounts and affiliate marketing
- Advertise brands and promotional events using SEO, websites, articles and market research
- Demonstrate ability to work with project managers, lead developers and designers adhering to all project timelines, while maintaining quality and delivering best results for clients
- Act as project manager – responsible for ensuring all projects were completed on time
- Manage web based marketing support system for registered Users
- Coordinate implementation of CRM system to improve customer relations
- Tagging customers using existing client data and new marketing data to remarket and or up sell based on segmentation
- Collaborate with and established strong working relationships with key stakeholders and departments
- Increased websites’ organic and referral traffic by 9% monthly.
Web Application Developer
Saudi Research & Publishing Company, SRPC
Riyadh, Saudi Arabia
01.2011 - 01.2014
- Built the digital department, providing training and management for all digital employees to achieve a strong team capable of publishing to multiple platforms
- Designed and Developed multiple websites, and mobile apps to be used with custom news management system for quick publications.
- Integrated with multiple news management systems using their APIs
- Collaborated closely with Digital Media development, website traffic growth, UI design and mobile media management to successfully develop and implement all Arriyadiyah's strategies for website and mobile channels
- Provided expert strategic consulting for online strategy development for Arriyadiyah Newspaper and acted as an supervisor on digital media channel implementations
- Creating and implementing a yearly work plan for Arriyadiyah Digital, including cross-promotional schedules and recommendations for new media implementation
- Chosen to supervise all new media channels and daily newspaper workflow, including leveraging content creation and editing skills to manage the publishing of promotional content
- Successfully established and grew all Arriyadiyah social media accounts, such as Twitter, YouTube and Facebook, resulting in a following of more than 1,000,000 followers in all Social accounts
- Provided ongoing consulting and support for editors on best practices pertaining to multi-platform publishing
- Authored company policies, internal process manuals, departmental manuals (follow up, public relations, website reviews and others)
- Significantly improved SEO for web properties
- Designed detailed feature content to improve website authority
- Provided key website analysis instrumental in tripling web traffic in a year while creating significant language program sales increases
- Analyze market and sales data and develop KPIs – further measure, analyze and act timely on results to maximize Return on Investment (ROI).
Top Mall Manager
Perfect
01.2012 - 01.2013
- Managed all marketing strategies, including email, social media, print, and all online campaigns, achieving a 40% increase in online activity
- Utilized technical skills to manage integration and streamlining with payment gateways, including a project that successfully integrated with local online gaming to provide a payment gateway
- Managed and on boarded new products and product support that provided new areas of revenue through a larger target audience
- Developed tools for custom built e-store, resulting in an increase in ROI
- Integrated with Aljazeera sport and Abu Dhabi sport to streamline online payments through the store.(which in turn became a flagship product)
Lead Developer
Genesis IMS
Beirut
01.2010 - 01.2011
- Responsible for the development of full stack projects for key clients, managing complete products from back end to User Interface
- Installed and Customized ERP systems for clients to streamline business management by automating many administrative functions related to technology, services and human resources
- Developed marketing strategies that innovated how clients captured their target audience, deploying digital marketing campaigns for key clients resulting in record breaking increases in traffic, revenues and overall web exposure
- Utilized CRM and other technology to implement streamlined processes and workflow for employees
- Provided consulting and maintenance of servers and IT infrastructure, utilizing strong to implement optimized solutions that fit client budgets
- Performed search engine optimization for clients websites, increasing followers/clients by over 7% as well as overall company brand awareness
- Leveraged technical skills to perform coding in LAMP environment, ensuring quality code deliverables within short timelines.
Digital Marketing Manager
2m Solutions
Dallas, USA
01.2008 - 01.2010
- Digital Marketing and Reporting
- Developed highly successful e-Marketing strategies and campaigns that achieved 12% increases year over year
- Contributed to client sales and marketing installations, maintaining up to date product knowledge to demonstrate to sales teams and potential consumers
- Responsible for training and testing on new products, supporting strong role out strategies that exceeded launch revenue goals
- Developed and delivered reporting for an online e-commerce system (osCommerce) to create and improve processes and systems and maximize campaign effectiveness
- Developed protocols and procedures for utilizing marketing vehicles of emerging technology to integrate them into tools that generated an entire new stream of revenue
- Formalized an email marketing campaign, which captured information and developed personalized newsletters and promotions to increase customer support.
Software Development Intern / Developed
Ayoka Systems
Arlington, USA
01.2007 - 01.2008
Education
Bachelor of Science - Computer and Information Sciences and Support Services
Lebanese American University
Beirut 05.2007 - 05.2007
Skills
CSS proficiency
undefinedAdditional Information
- HONORS & AWARDS , 5 star Rating – Saudi Telecom Company Highest Customer Satisfaction Ratings – 2mcctv
Software
Javascript
HTML
LAMP environment
Drupal
Wordpress
Angular
Laravel
Angular
REACT
MySQL
JQUERY, VUEJS
Timeline
Full Stack Developer
Cedarexpress
01.2018 - Current
Web Team Lead
FleetPride
01.2016 - 01.2018
Senior Consultant - Digital
Saudi Telecom
01.2014 - 01.2016
Top Mall Manager
Perfect
01.2012 - 01.2013
Web Application Developer
Saudi Research & Publishing Company, SRPC
01.2011 - 01.2014
Lead Developer
Genesis IMS
01.2010 - 01.2011
Digital Marketing Manager
2m Solutions
01.2008 - 01.2010
Bachelor of Science - Computer and Information Sciences and Support Services
Lebanese American University
05.2007 - 05.2007
Software Development Intern / Developed
Ayoka Systems
01.2007 - 01.2008
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