Abe Abdulrahman

Experienced Medical Laboratory Scientist and recent Healthcare MBA graduate with over six years of clinical and leadership experience in hospital-based diagnostics, and a strong foundation in marketing strategy, product positioning, and customer engagement. Proficient in EPIC Beaker, Remisol, and a broad range of laboratory instruments, including Beckman Coulter, Siemens, Abbott, and Sysmex.
I recently earned my MBA in Healthcare Management (June 2025), with a concentration in Marketing and Informatics. During this program, I led capstone projects such as ABE Supplement (a product marketing strategy for non-GMO supplements) and ABE Lab Pathway (a go-to-market model for LIS consulting services). I also explored the role of AI development in healthcare, gaining insight into how intelligent systems can enhance diagnostics, automate workflows, and inform market strategies.
These experiences have equipped me to bridge scientific insight with commercial execution, develop value-based messaging, drive demand generation, and support innovation through customer-centric marketing.
Ambitious and high-energy, I am passionate about leadership, healthcare innovation, and strategic marketing.

• ABE Supplement – Healthcare Product Marketing Plan, Healthcare MBA Project, 2025, Designed a go-to-market strategy for a theoretical non-GMO supplement line targeting prenatal and geriatric healthcare markets. Developed marketing personas, competitive analysis, and multi-channel promotional plans. Created sales tools and educational brochures to support provider outreach and brand credibility.
• ABE Lab Pathway – Lab Informatics Consulting Strategy, Healthcare MBA Project, 2025, Developed a consulting model for LIS optimization and automation for hospitals and reference laboratories. Built a comprehensive GTM plan, messaging framework, and digital engagement strategy. Created business case materials and outreach strategies tailored to Michigan's healthcare provider landscape.

AI in Healthcare (in progress)