Abebech TEKLE-WOLD
Plano,TX
Summary
Social Media Marketing Manager with a proven ability to lead creative social media projects that boost brand engagement. Passionate about social media trends and conversations, from Instagram to TikTok. Skilled in managing content calendars, publishing posts, and engaging communities across platforms. Experienced in growing social media accounts and using analytics to shape strategies. Collaborative, creative, and knowledgeable in the latest social marketing techniques. Holds a Bachelor’s degree in Marketing or a related field.
Overview
7
7
years of professional experience
Work History
Personal Assistant
kanik Apatawari
Los Angeles, CA
04.2024 - Current
- Managed all aspects of conference room bookings including facilities setup, cleanup prior to, after events.
- Provided assistance with special projects on an ad-hoc basis when requested.
- Organized
- Sorted incoming mail on a daily basis for efficient distribution.
- Organized work projects around client's house.
- Managed household inventory and maintenance schedules.
- Assisted with grocery shopping and meal preparation for the family.
- Responded promptly to inquiries from family members regarding household concerns or needs.
- Ordered supplies necessary to maintain a well-stocked pantry and linen closet.
- Organized cleaning services for the home to ensure it was kept neat and tidy at all times.
Social Media Manager
JPC
Remote
09.2023 - 06.2024
- Grew platform by 30% followers in 3 months.
- Increased engagement by reaching 1.2 million accounts in 30 days through targeted content strategies by implementing Manychat, Canva, Reels, and carousels.
- Reviewed marketing materials and documents for brand accuracy and trending design.
- Boosted overall visitor traffic by 25% by doubling the number of posts that were made.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Created and executed content calendars for diverse platforms, ensuring posts are timely and relevant.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
- Researched benchmark trends and audience preferences
- Oversaw social media presence and aligned posts to include branding and trending ideas.
- Helped launched 3 different packets that brought in revenue as well as more fallowing.
- Handled inbound customer chat conversations from various websites
- Researched provide accurate and up-to-date information on how to grow JPs platform.
Acadium Social Media Marketing Apprentice
Acadium
Plano, TX
09.2023 - 11.2023
- Completed 10+ hours of hands-on experience in social media marketing, focusing on the effective use of various modern social media platforms.
- Trend Awareness & Strategic Impact: Developed a strong understanding of the latest trends across various social media platforms and how they can be leveraged to enhance overall marketing strategies.
- Gained in-depth knowledge of key aspects of digital marketing, including content creation, audience targeting, and analytics.
- Creative Content Development: Demonstrated creativity and collaboration by contributing to the creation of engaging social media content, including hands-on experience producing content directly on mobile devices.
- Professional Expertise: Contributed to marketing efforts with a strong foundation in social media strategy, supporting businesses in increasing their online presence and engagement.
Direct Support Professional
Easterseals
Fort Wayne, IN
01.2022 - 08.2023
- Provided care for people with intellectual disabilities, assisting with daily tasks..
- Supervised medication administration, personal hygiene and other activities of daily living.
- Followed care plan and directions to administer medications.
- Assisted individuals in development of social skills to become integrated in community.
- Tracked and reported clients' progress based on observations and conversations.
- Documented current patient information to update vital signs, behaviors and eating habits.
- Developed strong and trusting rapport with patients to facilitate smooth, quality care.
- Aided with mobility and independence for disabled individuals and continually monitored safety.
- Enhanced patient wellbeing by supporting participation in recreational activities.
Shipment Coordinator
CK Product
Fort Wayne, IN
01.2018 - 12.2019
- Provided dynamic customer service to each customer for local and not local shoppes
- Responsible for picking the right products for customer
- Entered the right customers products and verified.
- Worked with warehouse and others to move products between sites.
- Completed or assisted with difficult or skilled tasks.
Education
Bachelor of Science - Marketing Management And Minor in Finance
Purdue University
Fort Wayne, IN05.2023
Associates of Business Administration -
Ivy Tech Community College
Fort Wayne, IN05.2019
Skills
- Time Management
- Data Collection Processes
- Competitive Research
- SEO Best Practices
- Digital Marketing
- Content Marketing
- Adaptability
- Multitasking
- Leadership Skills
- Hospitality Environment
- Scheduling
- Dedicated Team Player
- Customer Needs Assessment
- Bilingual speaker ( English & Amharic)
Timeline
Personal Assistant
kanik Apatawari
04.2024 - Current
Social Media Manager
JPC
09.2023 - 06.2024
Acadium Social Media Marketing Apprentice
Acadium
09.2023 - 11.2023
Direct Support Professional
Easterseals
01.2022 - 08.2023
Shipment Coordinator
CK Product
01.2018 - 12.2019
Bachelor of Science - Marketing Management And Minor in Finance
Purdue University
Associates of Business Administration -
Ivy Tech Community College