Abigail Bruce
Pelham,Georgia
Summary
Dedicated Marketing Coordinator offers detailed planning, scheduling and monitoring of marketing campaigns to optimize strategies and boost results. Experienced in orchestrating development of collateral. Well-organized and diligent with good communication and team leadership abilities.
Overview
5
5
years of professional experience
Work History
Marketing Coordinator
RMS, Inc.
Camilla, GA
09.2023 - Current
- Created reports summarizing performance results against established goals.
- Developed and implemented marketing plans and strategies to boost company visibility.
- Conducted market research to identify consumer trends and preferences.
- Evaluated success of campaigns by tracking relevant KPIs and metrics.
- Assisted in creating presentations for clients outlining proposed solutions.
- Analyzed customer feedback to inform product improvements or new offerings.
- Monitored competitors' activities to stay ahead of industry trends.
- Provided input into the development of brand guidelines for consistency across channels.
Bartender
General's
Athens
10.2021 - 08.2023
- Adhered to state regulations regarding serving alcohol responsibly.
- Resolved customer complaints in a professional manner.
- Performed opening and closing duties including restocking supplies.
- Ensured proper sanitation of bar area, glassware, utensils, and equipment.
- Prepared alcoholic and non-alcoholic beverages according to recipe standards.
- Monitored guests' alcohol consumption levels to prevent over-intoxication or underage drinking.
- Organized storeroom inventory of supplies such as cups, napkins, straws.
Manager
Daily Bread Cafe
Marietta
03.2020 - 08.2021
- Coached, mentored and trained team members in order to improve their job performance.
- Established processes to ensure efficient workflow throughout the organization.
- Analyzed customer feedback data to develop action plans for improving services offered.
- Monitored budgets and expenditures to ensure cost-effectiveness while maintaining quality standards.
- Collaborated with other departments to ensure timely completion of projects within budget constraints.
- Managed vendor relationships by negotiating contracts and ensuring timely delivery of goods and services.
- Conducted regular meetings with staff to discuss progress and identify areas of improvement.
Nanny
Child Caregiver
Alpharetta
10.2019 - 05.2021
- Communicated regularly with families regarding daily events and any concerns that may arise.
- Transported children to school, extracurricular activities, and appointments when needed.
- Organized educational games and materials to encourage learning in a fun way.
- Monitored the children's playtime to ensure safety and wellbeing.
- Planned age-appropriate activities to help foster physical, mental, and emotional development.
Education
Bachelor's of Business Administration - Marketing
University of Georgia
05.2023
Bachelor's of Business Administration - Marketing
Kennesaw State University
05.2021
Skills
- Campaign Development
- Social media oversight
- Project Management
- Business Administration
- Forecasting
- Branding
- Market Analysis
- Digital Marketing
- SEO
- Proposal Development
Additional Information
Consumer Behavior, Social Media Marketing, Marketing Strategy and Decision Making, Integrated Marketing and Brand Communication, Microsoft Office, Canva, Social Media Platforms (Instagram, Facebook, TikTok, Pinterest)
Timeline
Marketing Coordinator
RMS, Inc.
09.2023 - Current
Bartender
General's
10.2021 - 08.2023
Manager
Daily Bread Cafe
03.2020 - 08.2021
Nanny
Child Caregiver
10.2019 - 05.2021
Bachelor's of Business Administration - Marketing
University of Georgia
Bachelor's of Business Administration - Marketing
Kennesaw State University