Abigail "Maria" Allocco
Estero,FL
Summary
My life has revolved around sports for as long as I can remember, but there always comes a time where the jersey gets hung up. For me, that marks a new chapter. In today's world, social media and marketing are the front porch of an organization. As a parishioner, I am eager to contribute my skills in storytelling, strategic messaging, and community engagement, helping to communicate the church’s mission and build a strong, connected community.
Overview
7
7
years of professional experience
Work History
Director of Sports Videography
Florida Gulf Coast University
Fort Myers, USA
08.2023 - Current
- Led all aspects of 15 D-1 sports video production, including planning, filming, editing, and delivering high-quality content for games, practices, and promotional materials
- Collaborated with coaches, athletic department, and marketing team to capture key moments and develop storytelling strategies that enhanced recruitment and fan engagement
- Oversaw creative staff and student interns, ensuring consistent quality and adherence to brand standards, which strengthened overall production value
- Led social media strategy and live coverage for conference championships, increasing brand visibility by 680% and boosting engagement by 373% across Instagram
- Achieved the highest average attendance (WBB) in the conference for two straight seasons by promoting marketed giveaways and theme nights to drive single-game and season ticket revenue
- Produced engaging fan content (reels, carousels, interviews) that raised brand visibility and showcased team culture, aiding recruitment within NCAA guidelines
- Edited four highlight clips that earned national exposure on SportsCenter Top 10
- Coordinated merger between FGCU athletics and University Communications, unifying branding and outreach
- Nominated for CSC 30 Under 30 for dedication and outstanding achievements in collegiate athletics
Post-Graduate Intern
Vol For Life Films, University of Tennessee-Knoxville
Knoxville, USA
08.2022 - 07.2023
- Coordinated video shoots, interviews, and media content with professional athletes and coaches, streamlining production processes
- Created engaging content for women's tennis, track & field, cross country, and men's golf, enhancing audience engagement
- Supported SEC Network production by operating cameras during home sporting events, ensuring high-quality broadcasts
Ice Dawgs Arena Production Supervisor
University of Georgia
Athens, USA
09.2021 - 03.2022
- Enhanced digital presence and brand awareness of Ice Dawgs by growing Facebook and Instagram followers by 38%
- Crafted press releases under tight deadlines to ensure timely communication
- Developed scripts and cue sheets for employee training and events
Women's Collegiate Basketball-Division III
Demorest, USA
08.2019 - 08.2020
- Balanced collegiate sports with academic studies, maintaining GPA over 3.8
Education
Bachelor of Arts and Sciences - Mass Communications
Piedmont University
Demorest, GA05-2022
Skills
- Adobe Creative Suite
- Canva, Capcut
- Microsoft Office
- Social media platforms and algorithms
- Basecamp and Brandwatch project management
- AP style and copy editing
- SIDEARM
- Camera equipment
Timeline
Director of Sports Videography
Florida Gulf Coast University
08.2023 - Current
Post-Graduate Intern
Vol For Life Films, University of Tennessee-Knoxville
08.2022 - 07.2023
Ice Dawgs Arena Production Supervisor
University of Georgia
09.2021 - 03.2022
Women's Collegiate Basketball-Division III
08.2019 - 08.2020
Bachelor of Arts and Sciences - Mass Communications
Piedmont University