Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Generic

ABRIL PARADA

Fayetteville,NC

Summary

Marketing Coordinator offering over five years of expertise in strategic advertising with practice on producer coordinator projects: commercials, events, and expositions. Decisive and effective in negotiation and client relationship building to assess needs and develop individualized brand-based marketing strategies for companies. I'm a confident and outspoken problem solver capable of accomplishing the desired objectives of each company.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Marketing Manager

Msquare Construction, Inc.
Fayetteville, NC.
04.2021 - 03.2022

General Contractor, Construction- Infrastructure

  • Researched industry and marketplace trends to develop marketing solutions and enhance business operations.
  • Created company brand proposalS for $30M projects , collateral materials, customer events, promotional strategies and product commercialization.
  • Managed office operations while coordinating special projects and managed schedules.

Office Manager

Safira Wealth Management
Miami, FL
08.2019 - 08.2020

Family Office, Management Advisors

  • Coordinated events, prepared agendas, and managed schedule for CEO
  • Handled logistics and travel arrangements for meeting and event planning for board of directors.
  • Developed standard operating procedures for all administrative employees.

CEO

On Point
Caracas, Venezuela
02.2017 - 04.2020

International Advertising Agency

  • Strengthened customer relationships with proactive and collaborative approach to managing needs
  • Created and delivered innovative, strategic marketing programs for clients with focus on events, digital marketing and social media
  • Conferred with advertising managers to develop and implement marketing plans

Marketing Intern

Product 81
Miami, Florida
07.2018 - 09.2019

Creative Lab based in Miami Florida

  • Implemented strategies and tactics to grow followers on social media channels for brands such as Ford, Wayne Akers, Yo Amo 305
  • Identified target audiences to analyze characteristics, behavior and media habits.
  • Created content with SEO keywords drawn from Google Analytics.
  • Wrote and edited high-quality content and visually impactful programs under deadline pressure with authentic approach.

Marketing Coordinator

Pana Technologies
Caracas, Venezuela
11.2017 - 07.2018

Security and technology App

  • Designed and presented social media campaign ideas
  • Planning and hosting of marketing events
  • Analyzed demographic data to determine optimal targets, competitor offerings and tactics for persuasion
  • Developed campaigns and specific marketing strategies for clients


Education

Photographer - Photography

Carlton Hubbard Photography
Fayetteville, NC
08.2020

Bachelor of Arts - Mass Communications

Andres Bello Catholic University
Caracas, Venezuela
09.2018

Certificate - English Language

Kaplan Institute
New York, NY
07.2012

Skills

  • Strategic Planning and Alignment
  • Detail-Oriented
  • Relationship Building
  • Google Analytics
  • B2B-B2C
  • Market Research Analysis
  • Social Media Campaigns
  • QuickBooks
  • Content Curation
  • SEO Strategy and Execution
  • Microsoft Office 365
  • Canva

Certification

  • CNP - Certified Notary Public

Languages

English/Spanish

Timeline

Marketing Manager

Msquare Construction, Inc.
04.2021 - 03.2022

Office Manager

Safira Wealth Management
08.2019 - 08.2020

Marketing Intern

Product 81
07.2018 - 09.2019

Marketing Coordinator

Pana Technologies
11.2017 - 07.2018

CEO

On Point
02.2017 - 04.2020

Photographer - Photography

Carlton Hubbard Photography

Bachelor of Arts - Mass Communications

Andres Bello Catholic University

Certificate - English Language

Kaplan Institute
ABRIL PARADA