ADAM BROOKS
Waterford,MI
Summary
- Marketing and Product Management
- Natural Leader
- Team Oriented
- Laser Focused
- Marketing Campaigns
- Product Lifecycle Management
Overview
15
15
years of professional experience
Work History
Marketing Product Manager
Atlas Copco Tools And Assembly Systems
11.2019 - Current
- Managed, coordinated and implemented all product marketing activities required to support and promote products for GI, MVI and EMF business lines.
- Developed yearly product/marketing business plans for Pneumatic team and achieved 100% completion of all initiatives annually.
- Produced and conducted multiple product trainings for RSMs and DSMs throughout the US and Canada focusing on key product features, benefits and customer values.
- Facilitated new feature requests and design updates to Product Company to ensure the best customer experience possible.
- Provided sales/product support to all sales channels including distribution in their marketing and sales activities.
- Worked with Creative Marketing and Digital Marketing to create multiple product/sales training and promotional materials including product literature, product campaigns and advertising material.
Director of Marketing & Business Development
ManagedWay Company
01.2019 - 09.2019
- Managed and led the marketing department and marketing activities through the creation of the marketing plan, marketing calendar, and project management techniques, which led to the completion of 82 projects over an 8 month period
- Guided the direction of the company’s brand, established marketing strategies, developed employee growth initiatives, and assisted in the evolution of culture improvements by focusing on creating a modern open door/open mind environment.
Marketing & Product Manager
Clear Rate Communications Inc.
07.2018 - 12.2018
- Led marketing and product departments while taking consultative approach to identify company issues and created strategies for issue resolution
- Focused on multiple marketing and product initiatives consisting of standardized product and pricing design and development, product rebranding, billboard creation and implementation, print advertisements, event management, social media, partner onboarding and implementation, and reduced marketing budget by over $150,000 based on refocusing strategy.
Product Marketing Manager
BullsEye Telecom Inc.
01.2013 - 06.2018
- Promoted rapidly through a series of positions based on strong problem-solving skills, attention to detail, issue identification/resolution, critical thinking skills and teamwork
- Managed broadband product portfolio consisting of 10 product lines, 416 individual products and 46 vendors throughout the contiguous United States.
Marketing Intern
BullsEye Telecom Inc.
01.2010 - 01.2011
- Team Leader – led team of three interns on major projects: Sales Information Tool, Competitive Intelligence, Wireless/Mobility Survey.
Education
Bachelor of Science in Business Administration, Double Major in Management & Marketing -
Central Michigan University
Mt. Pleasant, Michigan01.2011
Skills
- Strong knowledge of product management and marketing
- Natural leader
- Product strategy
- Excellent problem solving skills
- Strong written and verbal communication
- Cross-functional team leadership
- Market-based pricing
- Vendor management
- Product design and development
- Event coordination
- Working knowledge of CRMs
- Project management
Timeline
Marketing Product Manager
Atlas Copco Tools And Assembly Systems
11.2019 - Current
Director of Marketing & Business Development
ManagedWay Company
01.2019 - 09.2019
Marketing & Product Manager
Clear Rate Communications Inc.
07.2018 - 12.2018
Product Marketing Manager
BullsEye Telecom Inc.
01.2013 - 06.2018
Marketing Intern
BullsEye Telecom Inc.
01.2010 - 01.2011
Bachelor of Science in Business Administration, Double Major in Management & Marketing -
Central Michigan University
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