Adeel Shahzad
Commerce,TX
Summary
Professional marketing specialist with strong emphasis on data analysis, consumer behavior, and market trends. Demonstrates high level of adaptability and reliability, thriving in collaborative environments and driving successful marketing strategies. Possesses key skills in data interpretation, campaign optimization, and strategic planning, ensuring that business objectives are consistently met. Known for delivering actionable insights and fostering team synergy to achieve impactful results.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Chief Marketing Officer
Antisnores Online Brand
09.2023 - 07.2024
- As the Founder and Marketing Lead of Anti-Snores, I drove the brand's growth through strategic digital marketing and data analysis.
- I developed campaigns using Google Ads and social media, closely monitoring key metrics like conversion rates and traffic via Google Analytics to refine strategies.
- By optimizing SEO, I significantly increased organic traffic
- Additionally, I managed the e-commerce platform and implemented data-driven pricing and sales strategies, improving conversions and maximizing ROI.
- My analytical approach helped establish Anti-Snores as a trusted name in snoring solutions, with measurable growth in both customer acquisition and retention.
- Led product launch campaigns, ensuring timely delivery and strong market presence upon release.
Marketing Analyst
Meraas PK
12.2022 - 08.2024
- As a Marketing Analyst at Meraas PK, I was responsible for analyzing market trends, customer behavior, and competitive dynamics to drive informed marketing strategies.
- My work involved gathering and interpreting data to optimize marketing campaigns, enhance customer acquisition, and improve brand positioning.
- I collaborated with cross-functional teams to develop data-driven insights that supported strategic marketing initiatives, enabling better targeting and segmentation.
- Reduced costs associated with ineffective advertising channels by continually monitoring and adjusting ad spend allocations based on performance data.
Import Coordinator
Sea Hawk Shipping Line
07.2022 - 05.2023
- I was responsible for overseeing the logistics and administrative processes related to the importation of goods.
- My role involved managing all necessary documentation such as invoices, bills of lading, and customs declarations, ensuring compliance with local and international trade regulations.
- Ensured timely delivery of imported goods by closely monitoring shipment statuses and addressing potential issues promptly.
Sales Executive
6thCreation Marketing Agency
08.2020 - 10.2022
- My role included overseeing digital marketing campaigns, leveraging SEO and SEM techniques to boost visibility, and managing social media to enhance brand engagement.
- I also conducted market research to stay ahead of trends and implemented A/B testing to refine campaign strategies, ensuring optimal results.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
Education
Master's degree - Business Analytics
Texas A&M University
Commerce, TX12.2025
Bachelor of Science - BS - Avaition Managment
Karachi Institute of Economics & Technology (KIET)
Karachi,Pakistan07.2022
Skills
- Marketing Strategy Development
- SEO Optimization
- SQL and Excel expertise
- Team Leadership
- Data Collection
- Marketing Analytics
- Data Visualization and Presentations
- Graphic Design
- Web Design
- HTML and CSS Coding
- Python
Certification
- Digital Marketing (IDM PAKISTAN)
- Google Data Analytics
- Presenting to Senior Executives
- PowerPoint Essential Training (Microsoft 365)
- Excel Essential Training (Microsoft 365)
- Excel: Modeling for Beginners
Timeline
Chief Marketing Officer
Antisnores Online Brand
09.2023 - 07.2024
Marketing Analyst
Meraas PK
12.2022 - 08.2024
Import Coordinator
Sea Hawk Shipping Line
07.2022 - 05.2023
Sales Executive
6thCreation Marketing Agency
08.2020 - 10.2022
- Digital Marketing (IDM PAKISTAN)
- Google Data Analytics
- Presenting to Senior Executives
- PowerPoint Essential Training (Microsoft 365)
- Excel Essential Training (Microsoft 365)
- Excel: Modeling for Beginners
Master's degree - Business Analytics
Texas A&M University
Bachelor of Science - BS - Avaition Managment
Karachi Institute of Economics & Technology (KIET)
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