Adel Brihmat
Hoboken,NJ
Summary
I am a visionary professional offering a unique perspective through a French-Algerian lens with a deep appreciation for embracing differences. A perpetual learner by nature, I am highly adaptable and am constantly looking to evolve design approaches. I embrace the transformative power of design to shape experiences, tell stories, and foster meaningful impact through both business and community.
Overview
10
10
years of professional experience
2
2
Languages
Work History
Senior Marketing Designer
National Ramp
Valley Cottage, NY
04.2023 - Current
- Spearheading multiple digital and print advertising campaigns, to achieve a 148% increase in website traffic over the past year by focusing on maximizing brand visibility.
- Introduced innovative customer feedback systems to elevate user experience (UX) and foster enhanced customer satisfaction across B2B and B2C clientele.
- Creation and maintenance of monthly dealer newsletters and promotional materials.
- Develop comprehensive internal reports to gather crucial metrics, facilitate informed business decision-making including budget allocation and tracking keyword rankings for SEO and PPC.
- Lead the execution of trade show events, at 4-6 major events annually in key US cities.
- Implement new project briefs and strategies to better streamline processes, resulting in increased operational efficiency and reduced turnaround times for projects.
Senior Graphic Designer
National Ramp
Valley Cottage, NY
04.2022 - 04.2023
- Crafted and delivered tailored B2B sales presentations aimed at elevating the brand and providing current insights on products and services.
- Produced personalized testimonials through on-site video and photo shoots at customers’ homes, vividly capturing the transformative impact of ramps on their lives.
- Pioneered the inaugural social media micro-influencer program, achieving a total follower reach of 300k.
- Managed vendor relationships to streamline project timelines, overseeing both in-house and outsourced material production.
- Revitalized both external and internal merchandise design to amplify brand awareness and enhance the associate experience.
- Revamped company-wide literature suite through complete overhaul across multiple departments, creating a cohesive brand image and improving cross-functional communication.
Senior Graphic Designer / E-Commerce Manager
Jettco International
New York, NY
06.2018 - 04.2022
- Led the Creative Department while managing B2B and B2C E-Commerce platforms, along with overseeing social media accounts for wholesale and retail operations.
- Provided creative leadership and direction to a three-person marketing design team to empower associates to produce innovative and impactful visual content.
- Conceptualized and developed catalog layouts, garment printing artpacks (including seps and production sheets), digital and printed marketing content, and store and signage designs.
Graphic Designer
Jettco International
New York, NY
04.2016 - 06.2018
- Produced a diverse range of materials including catalogs, infographics, CAD designs, color separations, digital and printed marketing content, and webstore designs.
- Managed social media content and advertising campaigns while also preparing website backend configurations and setup for two Shopify online stores.
Graphic Designer Freelancer
Freelance Work
New York, NY
11.2015 - 04.2016
- Executed design projects encompassing branding packages, website mockups, infographics, and digital artwork for clients ranging from individual to small businesses.
Digital Design Assistant
Sachs Insights
New York, NY
03.2015 - 11.2015
- Collaborated on the development of icons, website mockups, and presentations/infographics for renowned clients like Google and Nike, leveraging insights from extensive market research.
Junior Designer
Bishop Collective
New York, NY
07.2014 - 03.2015
- Elevated the company's fashion campaigns by creating bespoke signage, posters, lookbooks and brochures.
- Designed boutique-style stationary, newsletters, and flyers to effectively communicate and promote the brand's message.
Education
A.A.S Graphic Design -
The Art Institute of New York City
12.2014
Skills
- Photoshop
- Illustrator
- InDesign
- Google Workspace
- Microsoft
- Infographics
- Visual Communication
- Color Theory
- Layout Hierarchy
- Vector Illustration
- Logo Design
- Google Analytics
- Typography
- Event Coordination
- Premiere Rush
Languages
English
Native or Bilingual
French
Native or Bilingual
Timeline
Senior Marketing Designer
National Ramp
04.2023 - Current
Senior Graphic Designer
National Ramp
04.2022 - 04.2023
Senior Graphic Designer / E-Commerce Manager
Jettco International
06.2018 - 04.2022
Graphic Designer
Jettco International
04.2016 - 06.2018
Graphic Designer Freelancer
Freelance Work
11.2015 - 04.2016
Digital Design Assistant
Sachs Insights
03.2015 - 11.2015
Junior Designer
Bishop Collective
07.2014 - 03.2015
A.A.S Graphic Design -
The Art Institute of New York City