Adele L. Smith

• Implemented sales and marketing program to support company objectives, resulting in 20% increase in new business.
• Developed positive, performance-based internal sales and marketing culture to include mentoring staff.
• Built relationships with customers and community to establish long-term business growth.
• Achieved sales goals and service targets by cultivating and securing new customer relationships.
• Resolved problems with high-profile customers to maintain relationships and increase return customer base.
• Collaborated with upper management to implement continuous improvements and exceed team goals.

• Build relationships with local rehabs and skilled communities to gain new leads to assist them in finding the appropriate community for their needs
• Also build relationships and gain knowledge on local independent, assisted living and memory care communities to better narrow down the appropriate community
• Assist the client along the way from touring, to arranging movers, to obtaining all appropriate documents needed for a smooth transition to a new community.
• Suggested add-on services that would be helpful to customers and improve bottom line.
• Maintained high customer satisfaction standards to meet or exceed targets.

Independent and Assisted Living

• Reviewed market research data and changed sales plans accordingly.
• Greeted and registered new clients to engage each in process and cultivate long-lasting relationships.
• Maintained inventories and records of sales collaterals and closings.
• Guided potential residents through step-by-step process of assisted living process

• Worked with maintenance staff to complete timely repairs and enhancements.
• Managed community within established cost constraints.
• Effectively managed team of 60 maintenance and activities personnel.
• Evaluated property conditions and recommended improvements.
• Inspected buildings, vacant units and common areas regularly to identify repairs needing immediate attention.
• Reinvented how team members interact with prospective clients by developing innovative and creative sales solutions
• Develop new long term business referral sources while maintaining solid relationship with existing referral sources through
• Community outreach and holding meaningful onsite referral meetings
• Work on the existing lead database to maintain meaningful relationships with potential residents by keeping them informed on current events and activities.