Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

AJ Johnson

Erie,CO

Summary

Organized and self motivated candidate successful at creating engaging, focused copy across multiple platforms. Strong history of managing long and short term projects. Proven ability to work with cross-functional teams to achieve marketing and brand development goals. Collaborates with others to create, execute and optimize fresh digital approaches.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Study Exam Question Writer and Editor

Study.com
06.2022 - Current
  • As a 1099 contractor, I perform dual roles as a creator and editor of real estate exam questions to be used in study materials.
  • Use the Study.com software to navigate to specific in house materials and create or edit content for validity, formatting and readability.
  • Follow all in house guidelines for format, verbiage, and content to cover specific areas of real estate.
  • Edit content to ensure proper tagging and placement within the curriculum.
  • I have created detailed content for five different states.

Acquisition Analyst and Agent

Atlas Real Estate
09.2021 - 08.2023
  • Led all underwriting for the Colorado Springs market by setting ARV, rent rate, rehab estimate, and purchase price for single family homes.
  • Promoted to buying agent for all of Colorado, Arizona, Missouri, and Kansas while maintaining analyst role.
  • Purchased over 250 single family homes in one year.
  • Oversaw entire process of over 15 steps from acquisition to close to meet firm, short term deadlines.
  • Created new CRM process to make scheduling and communication more efficient for all team member.
  • Utilized multiple software platforms for proper management of all relevant files for every purchase.


Acquisition Specialist

Colorado House Buyers/Door 100
06.2020 - 09.2021
  • Drove the process of purchasing and selling of single family homes in Denver and Kansas City.
  • Used Hubspot CRM to manage all leads, take notes, set appointments, and follow up.
  • Analyzed each deal to determine if it was best for a wholesale, flip, or rental using Excel.
  • Spoke directly with home owners and built rapport to best understand their needs and get full understanding of necessary rehabs.
  • Coordinated with contractors and inspections both in both markets to ensure a timely transaction.
  • Closed over 25 homes in less than one year in both markets.

Realtor

Homestead Real Estate
03.2018 - 04.2020
  • Built a resource website to attract clients and provide helpful content specific to the area.
  • Created several Facebook Ad campaigns utilizing look alike audiences, chat bots, and other features.
  • Tracked all KPIs to monitor effectiveness and drive strategic decisions.
  • Set up automated follow ups using CRMs including LionDesk and Follow Up Boss.
  • Worked with buyers and sellers to help them achieve their goal.

Content Marketing Manager

Peaksware
02.2013 - 10.2016
  • Directed the overall content and editorial strategy for three separate brands under Peaksware: TrainingPeaks, WKO4, and Best Bike Split.
  • Generated all external facing copy for brand voice and tone including emails, in app messaging, app tutorials and press releases in both B2B and B2C channels.
  • Maintained content marketing calendar to schedule creation and delivery deadlines of over 20 freelance contributors.
  • Produced 4 to 5 relevant blog posts per week to drive social media marketing.
  • Collaborated with e-mail and partnership directors to optimize reach, open rates, click through rate, and other metrics.
  • Used Asana.com CRM to create timelines and set tasks for myself and other team members.
  • Generated weekly performance reports via Google Analytics to track KPIs and inform future decisions around content.
  • Created dual hemisphere newsletters to create highly specific and timely content.
  • Gained over 250,000 more subscribers to the blog.


Editor in Chief

TRI Magazine - H3 Publications
03.2011 - 02.2013
  • Created the first all digital magazine around the sport of triathlon from scratch.
  • I set the editorial mission, guidelines, voice and tone for the magazine.
  • Managed over 30 freelance writers and photographers ensuring all deadlines were met.
  • Collaborated with a third party designer to create layout and presentation of each issue.
  • Created 11 issues per year.
  • Collaborated with industry partners to gain access to visual assets.
  • Received over 1 million unique downloads per issue world wide.

Education

Bachelor of Arts - Communications

University of Iowa
Iowa City, Iowa

Skills

  • Content Production
  • Project Management
  • Verbal and Written Communication
  • Production Deadlines
  • Schedule Management
  • Critical Thinking
  • Website Copy
  • Team Coordination
  • CRM Skills

Certification

  • Google Digital Marketing and E-commerce Professional Certificate
  • Real Estate License in Colorado, Arizona, Kansas, and Missouri
  • Certified Negotiation Expert




Timeline

Study Exam Question Writer and Editor

Study.com
06.2022 - Current

Acquisition Analyst and Agent

Atlas Real Estate
09.2021 - 08.2023

Acquisition Specialist

Colorado House Buyers/Door 100
06.2020 - 09.2021

Realtor

Homestead Real Estate
03.2018 - 04.2020

Content Marketing Manager

Peaksware
02.2013 - 10.2016

Editor in Chief

TRI Magazine - H3 Publications
03.2011 - 02.2013

Bachelor of Arts - Communications

University of Iowa

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