Alan Sanderson

Vice President of Sales focused on building, transforming, and managing high growth sales organizations that drive revenue, pipeline, profitability, customer acquisition and retention. Experienced in building and augmenting go-to-market strategies with internal and external executive business partners. I bring a proven sales methodology that fosters stronger sales execution focusing on solving business problems within organizations. This has resulted in executive alignment, shorter sales cycles, and larger deals. Extensive experience selling and leading sales teams within direct, indirect, and OEM models. Background in Cyber Security, Device Management, Managed Services, Professional Services, and Cloud Automation.

• Force Management
• Solution Selling
• Target Account Selling
• Value Selling

• Transformed the sales organization (70+) from a "farming" to a "hunting" organization to drive pipeline generation, net new logo acquisition, and revenue growth. (Absolute Software)
• FY23 achieved double digit growth in all segments in North America - Strategic, Enterprise, Mid-Market/SMB, Federal, and SLED. (Absolute Software)
• Bolstered Net New Logo revenue in North America by 284% and transaction by 200%. (Absolute Software)
• Increased LATAM go-to-market business with partners. Brazil grew over 180% in FY23. (Absolute Software)
• Augmented Partner channel by executing software reseller partnerships to drive an increase of OPEX sales of 75% Net New Annual Recurring Revenue and a 45% increase in transactions. (Absolute Software)
• Implemented value-based sales methodology (Force Management) that increased revenue, forecasting accuracy, driven larger deals, and shortened sales cycles. (Absolute Software & FireEye)