Summary
Overview
Work History
Education
Skills
Affiliations
Timeline
26
Alan Vasquez

Alan Vasquez

San Rafael,CA

Summary

Accomplished Executive with progressive industry background and decisive leadership style. Offers strategic planning abilities, background in change management and forward-thinking mindset. Ready for challenges and eager to utilize my unique skills in a new field.

Overview

26
26
years of professional experience

Work History

Vice President, Legal Notification

Kurtzman Carson Consultants LLC
08.2015 - 03.2021
  • Federal Court-recognized legal notice expert providing expert witness testimony on issues related to Notice in Class Action lawsuits and related litigation.
  • Negotiated high-value media campaigns that maximized profitability while mitigating risks for the organization.
  • Collaborated with senior management to develop strategic initiatives and long term goals resulting in $2 million to $4 million in revenue annually for the agency.
  • Designed, developed and implemented over 350 media campaigns for consumer class actions and provided detailed declarations to the Courts in support of tactics and methodology.
  • Expertise in advertising through social media as well as traditional media, including multi-million dollar campaigns involving newspapers, radio, television, and national magazines.
  • Responsible for design & implementation of a media campaign targeting purchasers of natural juice drinks that generated nearly 40,000 claims filed in a lawsuit against a major juice manufacturer.
  • Managed a staff of four to provide full service media solutions targeting individuals through online data collection and providing court testimony regarding the reach and effectiveness of each campaign.

Executive Director, Larkspur Design Group

Gilardi & Co. LLC
02.2008 - 08.2015
  • Responsible for developing and implementing media campaigns primarily leveraging online media to target affected individuals in large consumer and employment class action litigations.
  • Conducted media campaigns ranging from a single local newspaper to multi-lingual nationwide saturation efforts involving 100s of newspapers and magazines, as well as leveraging online media channels where appropriate.
  • Campaigns produced $2 million to $4 million in annual revenue in addition to directing over 100,000 claims filed, which also generated revenue for the company.
  • Studied the demographic and culturally situated representations of online behavior, utilizing that data to develop cost-efficient media campaigns tailored to the unique aspects of each engagement.
  • Increased organizational efficiency by streamlining processes and implementing new systems such as Sprinklr and Hootsuite to maximize the efficiency of our campaigns.
  • Created promotional materials, white papers and provided insightful information to social media, websites and print media to educate public about class actions.
  • Guided staff through the purchase of our organization, maintaining morale and engagement during transitions.

Director, Business Development

Rosenthal & Co. LLC
05.2004 - 01.2008
  • Directed client intake, SOW review and the development of cost estimates for full service claims administration as well as legal notification for each engagement.
  • Supported project needs for notification to unknown class members in consumer class action litigation, including media buying and creative design.
  • Developed project cost tracking solutions, provided accurate reporting to clients, and worked with in-house divisions to monitor billing and collection for each project.
  • Developed multiple in-house databases to streamline decision making by collecting statistics for various cases in one location.
  • Conducted market research regarding proposed large class actions to identify new opportunities for business expansion and diversification.
  • Led proposal development efforts, crafting compelling pitches that successfully secured new contracts and projects.
  • Initiated cost optimization measures, identifying inefficiencies within existing processes that led to significant operational savings over time.

Production Accountant

Skywalker Sound
01.1999 - 01.2002
  • Responsibilities included the creation of budget tracking spreadsheets for motion picture post production clients utilizing Skywalker Sound’s facilities
  • Worked with directors and accounting to ensure projects stayed on budget, and monitored billing and collection of invoices for in-house projects.
  • Improved production efficiency by implementing cost-saving measures in the accounting process.
  • Monitored actual spending against budget projections, making necessary adjustments to maintain fiscal responsibility throughout the production process.
  • Managed payroll administration, ensuring accurate calculations of union rules and timely disbursement of wages to staff members.
  • Collaborated with department heads for better budget allocation and resource planning.
  • Developed customized financial models in Excel to support decision-making processes in various production stages.

Legal Assistant and Contract Administrator

Lucasfilm Ltd.
05.1995 - 01.1999
  • Reported to the President of Lucasfilm providing analysis of actor contracts and profit participation under the terms of the contract.
  • Maintained strict confidentiality, protecting sensitive client information as required by legal ethics and regulations.
  • Managed the worldwide film distribution contract database providing analysis of film licensing contracts and monitoring payments under the terms of those contracts.
  • Completed electronic filings, initiated billing statements, and managed firm administrative matters.
  • Drafted distribution licensing contracts in addition to accurate and persuasive legal correspondence.
  • Implemented the Jaguar entertainment industry licensing database for efficient tracking and organization of film distribution licensing contracts worldwide.

Education

Bachelor of Science - Business Administration Finance

California State University Sacramento
Sacramento, CA
06.1996

Skills

  • Business Development
  • Project Management
  • Legal Drafting and Research
  • Expert Witness Testimony
  • Media Campaign Development and Implementation
  • Digital Marketing
  • Analytics
  • Team Leadership
  • Risk Management
  • Forecasting
  • Market Research
  • Proposal Writing

Affiliations

  • Sigma Alpha Epsilon

Timeline

Vice President, Legal Notification

Kurtzman Carson Consultants LLC
08.2015 - 03.2021

Executive Director, Larkspur Design Group

Gilardi & Co. LLC
02.2008 - 08.2015

Director, Business Development

Rosenthal & Co. LLC
05.2004 - 01.2008

Production Accountant

Skywalker Sound
01.1999 - 01.2002

Legal Assistant and Contract Administrator

Lucasfilm Ltd.
05.1995 - 01.1999

Bachelor of Science - Business Administration Finance

California State University Sacramento
Alan Vasquez