Alana Yzola
Www.AlanaYzola.com
Summary
A driven video producer with over six years experience in filming, editing and hosting viral video content for news and social media platforms. Work can be found at https://www.alanayzola.com/.
Overview
10
10
years of professional experience
Work History
Producer/Editor - Vertical Video
Condé Nast
03.2024 - Current
- Direct Wired's editorial team on best on-camera practices when conducting social stand ups
- Edit 20-25 vertical videos per month
- Monitor and deep dive into analytics of social video performance
- Pitch original content ideas and identify current written content that could best fit a vertical video audience
- Successfully increased Wired's combined vertical video viewership to over 1.2 million in less than a month.
Associate Producer/Public Speaker
The Ebony Canal
09.2022 - Current
- Travel internationally to host panels and lead conversations to promote The Ebony Canal, an Emmy-winning film narrated by Viola Davis.
- Conducted research and interview questions for leading OBGYN experts and celebrity guests.
- Oversaw post-production activities and provided feedback for video editing, shot selection, and motion graphics creation to achieve a high-quality, multi-award winning final product.
- Participated in brainstorming sessions that resulted in innovative ideas for the film.
Supervising Producer
BuzzFeed
07.2023 - 02.2024
- Manage a team of freelancers to develop True Crime content for a TikTok account with over a million followers
- Edit scripts, review pitches, pitch content, and oversee creative
- Lead our internal beauty initiative, Blender, and develop beauty related IP for our diversity brands Cocoa Butter, Pero Like, and APOP
- Pitch and develop IP for our Black culture brand, Cocoa Butter
- Write, produce, and present on camera for our True Crime page and Cocoa Butter
- Streamlined the pre-production and post-production process for efficient project planning and resource allocation.
Editorial Producer/On-Air Host
Complex Networks
05.2021 - 07.2023
- Pitched, edited, and published music and pop culture stories across Complex's social media accounts with over 20 million combined followers
- Conducted beta testing for Complex's original TikTok account, leading to 300k subscriber growth in less than a year
- Co-produced and hosted Complex's live twitch show with over 20 thousand subscribers
- Researched and conducted interviews with leading talent across the hip hop music and entertainment space
Video Producer and Editor
National Geographic
03.2020 - 03.2021
- Pitch, produce, edit, and narrate content across NatGeo's social media accounts with over 100 million followers.
- Develop serial social media content to promote National Geographic Channel's award winning shows and documentaries.
- Produced and edited promotional Instagram stories with record-breaking retention rates.
Senior Video Producer
INSIDER
10.2016 - 03.2020
- Produced, wrote, edited, researched and filmed two international Facebook Watch series on a strict deadline with a seven figure budget
- Set the current record for the most watched video on INSIDER's YouTube channel at over 16 million views
- Helped launch INSIDER's first vertical dedicated to people of color (Voices of Color, By INSIDER)
- Hosted video segments and delivered on-camera when needed
Education
Bachelor of Arts - Journalism
University of Maryland - College Park
College Park, MD2014
Skills
- Video editing in Adobe Premiere, Adobe After Effects, Final Cut Pro, Adobe Audition, and Photoshop
- Filming with Canon C100, Canon 5D, Canon C200, and iPhone
- Script writing, copywriting and editing
- Budgeting, managing and planning for big and small productions
- Strong on-camera delivery
- Strong eye for finding stories that work on digital platforms
- Managing dynamic teams and highlighting team members' skillsets
Timeline
Producer/Editor - Vertical Video
Condé Nast
03.2024 - Current
Supervising Producer
BuzzFeed
07.2023 - 02.2024
Associate Producer/Public Speaker
The Ebony Canal
09.2022 - Current
Editorial Producer/On-Air Host
Complex Networks
05.2021 - 07.2023
Video Producer and Editor
National Geographic
03.2020 - 03.2021
Senior Video Producer
INSIDER
10.2016 - 03.2020
Bachelor of Arts - Journalism
University of Maryland - College Park