Developed a focus on company's sportsbook product & strategy, while also providing support for Casino, Player Account Management, and Promotions product teams
Provided micro & macro level competitive intelligence to support leadership's development of the company's product strategy & roadmap
Provided recommendations to the development of key features based on the competitive landscape, including but not limited to ESPN Bet's Home Page Redesign, Parlay Lounge, Betting Tournaments, State Launch Strategy, Profit Boosts, and Standalone Casino
Developed executive level presentations for Product Leadership, Corporate Executive team, as well as company's Board of Directors
Led the creation of presentations on key industry trends based on competitors quarterly reports and strategic initiatives
Mentored and onboarded new Associate level team members
Associate Product Manager
Penn Interactive (ESPN Bet & TheScore Bet/Media)
05.2023 - 03.2024
Continued to lead the competitive intelligence and industry research for the Sportsbook, Casino, Player Account Management, Promotions, and ESPN Ecosystem product teams
Created the product team's competitive intelligence process to be ingrained with each product team's roadmap and feature development process
Based on market analysis, worked with leadership to develop and define strategic objectives & product strategy for product organization
Provided recommendations to the development of key features based on the competitive landscape, including but not limited to In-app Streaming & Game Visualization, Specialty Event Product Strategy, Retail Sportsbook, Referral Program, Account Linking, and User Onboarding/Betting Education