Results-oriented Marketing Specialist proficient in developing creative marketing collateral for diverse projects. Establishes clear standards and enforces protocols for consistent, high-quality results.
Overview
14
14
years of professional experience
Work History
Advertising Assistant
Kroger
08.2020 - 10.2023
Collaborated with marketing and communications teams on standardization, design and production of marketing materials.
Strengthened traceability by developing organization systems for revisions, records, reports and communications.
Maintained positive working relationships with buying teams, marketing, promo planning, and creative teams.
Proofread and reviewed all print and electronic content for correct grammar, adherence to house style and accuracy of information.
Delegated and monitored progress of assignments, ensuring achievement of all deadlines.
Content Marketing Specialist
Self-employed
07.2016 - 11.2021
Created long-form, short-form and image content for multiple platforms.
Developed custom content standards of operations and brand guides for each client.
Tracked and reported KPIs created in collaboration with each client.
Reviewed and revised standing content operations based on performance and stated goals.
Administrative Support, Storage and Cleaning
Kroger
04.2019 - 08.2020
Created and implemented team advertising processes.
Audited advertising assets for accuracy and appeal.
Scheduled and planned weekly advertising meetings.
Provided customer-focused resolutions to in-store pricing and product issues.
Maintained relationships with vendors as well as marketing, replenishment, and data integrity teams.
Administrative Support, Tabletop
Kroger
03.2018 - 04.2019
Wrote, processed, maintained, and tracked purchase orders. Resolved order delivery issues to ensure order receipt as close as possible to expected date.
Onboarded new vendors and maintained up-to-date, accurate, and complete vendor files.
Ensured accurate and timely setup of new items in multiple systems.
Provided customer-focused resolutions to in-store pricing and product issues.
Maintained relationships with vendors as well as logistics, marketing, and operations teams.
Content Marketing Specialist
Mutual Minds, LLC
09.2015 - 03.2017
Oversaw creation of strategic models for diverse accounts with strong focus on ensuring compliance with requirements, preferences, and missions.
Planned, implemented and maintained successful SEO strategies.
Developed a backlog of evergreen strategies and content for future use.
Interacted with users and followers across digital platforms to encourage dialogue.
Generated editorial calendars to schedule content posting, manage campaigns and track deadlines.
Analyzed daily traffic data and reports to measure effectiveness of marketing strategies.
Administrative Assistant
Fusion Pharmaceuticals
02.2014 - 08.2015
Directed customer communication to appropriate department personnel, in addition to providing information to resolve inquiries and bolster customer satisfaction.
Created and maintained systems to process financial reports, bill payments, and employee information.
Contacted customers via phone and email to confirm deliveries and follow up with inquiries.
Controlled and managed document processes by reviewing files, records and critical information to confirm accuracy and ensure compliance with company policies and procedures.
Library Page
Thousand Oaks Library
09.2012 - 09.2013
Maintained complete and accurate records of all library transactions.
Updated library records to streamline organizational processes.
Handled in-person and telephone requests for information and materials.
Directed patrons to desired library books, reference items and equipment.
Sourced and processed interlibrary loans across networks.
Administrative Assistant
Timios, Inc.
04.2010 - 03.2012
Insured accuracy of incoming and outgoing escrow loan documents.
Set up and maintained physical and electronic filing systems.
Maintained up-to-date department organizational chart.
Entered invoice data into company database and consistently updated details, including customer contacts and delivery dates.
Director of Utilization Management & Complex Case Management at AbsoluteCareDirector of Utilization Management & Complex Case Management at AbsoluteCare