Alessandra Brus
Greenwich,CT
Summary
Experienced Business Development and Public Relations professional with a history in procuring new business amongst various institutions. Skilled in maintaining positive long term client Relationship Management. Focused on new business, facilitating strategic partnerships within the community to raise awareness.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Co-Head Equities Sales & Trading
Societe Generale; Newedge Formerly Fimat
05.2004 - 07.2007
- Served as member of equities leadership team partnering with other senior leaders to develop and drive forward key strategies of firm.
- Managed team of traders, sales people, support staff.
- Prioritized client relationships; execution of equities, derivatives & ETF's.
- Insured trades were following SEC compliance rules & coordinated with back office operations.
- Business development & Client Relations: Attended numerous financial conferences; Normandy, FR, NYC, Paris, London, Bermuda.
Vice President Equity Sales
Refco Securities
12.2003 - 05.2004
- Discussed trading strategies with traders to highlight current market sentiment, price point of resistance, support, liquidity.
- Cultivated and managed client relationships.
- Utilized Bloomberg and electronic trading systems to seek out equity sellers and match with buyers.
Institutional Equity Sales
Burlington Capital Markets / NYSE
07.1999 - 12.2003
- Developed daily team communications after morning call meeting.
- Secured and managed several key institutional accounts.
- Advised on stock opportunities and market liquidity.
- Maintained live Excel spreadsheet to provide real-time positions and P&L for the traders.
- Attended global hedge fund conferences representing BCM; Paris, Switzerland, Bermuda, NYC, Chicago.
- NYSE Trading Assistant; assisted traders/market makers on NYSE in accordance with SEC policies and regulatory guidelines.
- Checked figures, postings and documents for mathematical accuracy and proper code
Public Relations Marketing Manager
BC Ethic, Inc.
05.1996 - 03.1999
- Collaborated with media to encourage company and product exposure and promote brand mission and values.
- Managed all media relations for 7th on Sixth Runway show in New York City.
- Attended numerous national trade shows each year to preserve company relations with distributors, customers and media professionals
- Reported on press coverage recaps to determine areas for improvement.
- Conducted market research to stay informed of industry trends and develop innovative PR strategies accordingly
Account Executive
Laufer, Green, Isaac
06.1994 - 05.1996
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Collaborated with internal teams to develop account strategy.
- Edited copy for advertising and public relations materials.
- Placed print and radio media slots.
Education
English Literature/Writing
University of California - San Diego
La Jolla, CASkills
- Collaborative, Communicative and Team Oriented
- Experienced in Microsoft Word and Social Media Platforms
- Successful working in high speed environment
- Intuitive, Creative Thinker
- Business Development & focused on Client Relations
- Excellent Interpersonal Communication skills, Relationship Building
Affiliations
2019-2023: Founding President, National Charity League, Greenwich Chapter.
2018-Current: Sacred Heart Greenwich PTA Volunteer.
2020-2021: Kids in Crisis & Neighbor to Neighbor Volunteer.
2021-2021: St. Michael's Greenwich, Committee Chair.
2014-2018: PTA Board Member, Serra Catholic School.
Certification
FINRA: Securities Licenses Series 7 & 63
Languages: English, Spanish (Limited proficiency)
Certified in Family Dispute Resolution, The Mediation Center, Newport Beach, CA
Timeline
Co-Head Equities Sales & Trading
Societe Generale; Newedge Formerly Fimat
05.2004 - 07.2007
Vice President Equity Sales
Refco Securities
12.2003 - 05.2004
Institutional Equity Sales
Burlington Capital Markets / NYSE
07.1999 - 12.2003
Public Relations Marketing Manager
BC Ethic, Inc.
05.1996 - 03.1999
Account Executive
Laufer, Green, Isaac
06.1994 - 05.1996
English Literature/Writing
University of California - San Diego
Similar Profiles
Audrey DONAVINAudrey DONAVIN
Assistante de direction at SOCIETE GENERALEAssistante de direction at SOCIETE GENERALE
Indhumathi VIndhumathi V
Client Data Analyst at Societe Generale Global SolutionsClient Data Analyst at Societe Generale Global Solutions
Shabir HussainShabir Hussain
Team Lead – Investment Banking at Societe Generale Global Solutions CentreTeam Lead – Investment Banking at Societe Generale Global Solutions Centre
Alexis BatistaAlexis Batista
Babysitter at Family MembersBabysitter at Family Members
Nicolette DeVitoNicolette DeVito
Behavior Technician Therapist at Achieve Beyond Pediatric Therapy & Autism ServicesBehavior Technician Therapist at Achieve Beyond Pediatric Therapy & Autism Services