Alex Joyce

• Consulted with prospective customers to identify needs and communicate Monotype’s value proposition.
• Gained expertise in Monotype product offerings, including type and technologies, for key brand clients.
• Developed detailed account plans to uncover new sales and expansion opportunities to exceed quotas.
• Executed strategic value-based selling by effectively communicating solutions to C-Level executives.
• Engaged with Brand, Marketing, Creative, IT, Finance, Procurement, UX, and Legal teams within key accounts.
• Organized and maintained client account information and prospect updates within Salesforce.
• Collaborated across departments including marketing, support, presales engineering, and customer success.

Managed day-to-day sales operations to maximize revenue and meet sales objectives.

• Identified new market opportunities for existing products, boosting service sales.
• Oversaw partnership sales for seven gyms in South Florida, enhancing productivity and client engagement.
• Trained gym staff on corporate partnership selling, promoting B2B and B2C strategies.
• Increased memberships and corporate partnerships by six percent in five months.
• Established realistic weekly, quarterly, monthly, and annual sales targets for the team.

Led development and optimization of marketing campaigns across multiple channels.

• Collaborated with internal teams and distributors to execute strategic marketing initiatives.
• Conducted competitive and financial analysis to inform future strategic recommendations.
• Enhanced brand recognition through effective marketing programs, research, and material creation.
• Drove sales growth for Therma Tru and Fypon throughout Florida by promoting products.
• Established goals to effectively reach customers through targeted marketing channels.

Served as subject matter expert and advisor, enhancing customer experience through face-to-face sales interactions.

• Cultivated strong relationships with clients, delivering product information and resolving complaints.
• Developed and presented persuasive sales proposals to drive repeat business among existing clients.
• Traveled within assigned territories to engage with potential and existing customers in person.
• Collaborated with marketing to create effective materials, negotiating sales closures with clients.
• Monitored industry competitors and market conditions to identify specific customer needs.
• Coordinated client relationships and identified growth opportunities across Florida to expand business.
• Generated $60,000 in one month during COVID by establishing social media presence for outreach.