Summary
Overview
Work History
Education
Skills
Websites
References
Timeline
Generic

Alex Pacak

Uxbridge,MA

Summary

Sales Enablement leader with a strong history of surpassing sales goals and driving revenue growth through effective enablement strategies. Skilled in developing high-performing teams and creating agile programs that enhance onboarding and sales performance globally. Proven success in leading go-to-market initiatives and establishing partnerships with industry leaders such as NVIDIA, AWS, Microsoft, and Google Cloud. Delivers measurable results through innovation, coaching, and strategic collaboration in cross-functional settings.

Overview

15
15
years of professional experience

Work History

Director, Global Sales Enablement

SoftServe Inc.
10.2022 - Current
  • Built and Led High-Performance Sales Enablement Teams: Recruited, hired, onboarded, and developed a team of 7 Sales Enablement Managers (including frontline and Senior Managers) supporting over 250 sellers and Sales Leaders across 14 countries worldwide.
  • Optimized Enablement Programs: Owned, assessed, and updated comprehensive enablement programs-from onboarding to ever-boarding-reducing onboarding ramp time from 12 to 6 weeks while increasing retention rates above prior years' benchmarks.
  • Sales Talent Acquisition Leadership: Led candidate interviews for all sales-facing roles (New Logo, Portfolio Accounts, and Partnership Sales), ensuring top-tier talent acquisition and alignment with organizational goals.
  • Sales Kickoff Ownership and Innovation: Owned and executed Sales Kickoff events for 350+ associates; pioneered the first-ever 'Partner Sponsored Sales Kickoff,' securing sponsorships from 9 partners and generating $150K+ in event funding.
  • Cross-Functional Strategic Collaboration: Drove strategic collaboration with Marketing, Finance, Legal, HR, CoE (service leads), Delivery, L&D, and Business Development teams. Engaged regularly with SVPs, Presidents, and C-level executives to align enablement with business objectives.
  • Strategic Go-To-Market Partnerships: Led go-to-market initiatives with industry leaders including NVIDIA, AWS, Google Cloud, Microsoft, Snowflake, Databricks, and Dell Technologies.
  • Industry Recognition: Core team member recognized for leading SoftServe to be named NVIDIA's 2025 Service Integrator of the Year-awarded for accelerating enterprise adoption of NVIDIA AI and Omniverse through innovative GenAI solutions.
  • Ongoing Enablement and Development: Owned and facilitated weekly 1:1 and team enablement sessions focused on GTM strategy, sales skills (MEDDPICC, BANT, Challenger Sale), and career advancement, providing real-time feedback to sellers and Sales Leaders.

Associate Director – Sales Enablement

SoftServe Inc.
02.2021 - 10.2022
  • Led a global team to design and implement sales enablement programs, accelerating new hire ramp-up and boosting sales team performance to drive revenue growth.
  • Developed and executed advanced sales training, onboarding, and certifications, directly supporting quota attainment and territory expansion.
  • Collaborated cross-functionally to ensure sales teams had the tools, CRM best practices, and content needed to secure new clients and manage key accounts.
  • Leveraged analytics and CRM systems to monitor sales activity, optimize pipeline management, and deliver actionable feedback for continuous improvement.
  • Drove innovation by integrating new technologies and methodologies, keeping the organization at the forefront of cloud and data security sales enablement.
  • Orchestrated annual Sales Kick Offs and regional meetings, fostering a high-performance culture and aligning teams with organizational goals.

Director of Sales Enablement

Dell EMC
08.2021 - 09.2022
  • Recruit, hire, onboard and develop a team of 10 Sales Enablement Managers (frontline and Sr. Managers) supporting over 200 sellers and sales managers within North America.
  • Quarterly management performance assessments focused on growing and evolving each managers skillset across delivery, program management, and sales coaching.
  • Create, deliver, reinforce and update ongoing training programs (virtual and in-person) to provide continued enablement to all sellers spanning multiple experience levels (Onboarding, BDR, iAE).
  • Work cross-functionally with Sr. sales leadership, marketing, learning & enablement, and sales engineers to keep sales teams informed on new product launches and GTM strategies.
  • Focused on accelerating inside seller ramp from day one of onboarding to field deploy.
  • Collaborate with stakeholders across sales, marketing, engineering, HR, Finance, L&D to ensure proper support for our rapidly growing sales organization.
  • Help in recruiting efforts for inside sales consisting of campus outreach, campus partnerships, Zoom webinars, interview screening and formal interview days 1-2x a week.

Sr. Manager – Sales Enablement

Dell EMC
02.2021 - 11.2021
  • Own and manage 8 programs between AISR and iAE organizations throughout NA.
  • Create and deploy sales and technical trainings for over 200 inside sales reps.
  • Train reps on increasing deal size, territory and account planning, building and forecasting pipeline, navigating conversations with different verticals and drive outcome-based selling.
  • Work in collaboration with our Sr. VP and Sr. Sales leaders to identify gaps and areas of opportunity in seller’s skill sets.
  • Aid and assist in onboarding new program managers.

Manager - Sales Enablement

Dell EMC
10.2018 - 02.2021
  • Manage and lead New Hire Sales Program; team sizes of 15-25 new hires.
  • Continuously train and Develop AISR’s and iDCSEs on tech and sales best practices.
  • Run technical trainings on fundamental and advanced product offerings and solutions.
  • Work in conjunction with other sales managers to develop personalized training plans to drive appointment, dial, talk time and conversion metrics.

AISR/Commercial iSR

Dell EMC
San Diego, USA
11.2017 - 10.2018
  • Generated pipeline demand for the business by setting 62 appointments during 1 quarter.
  • Averaged a 50% conversion rate and generated $2.46 million in pipeline.
  • Utilized multiple lead generation tools to uncover unique opportunities for Dell EMC’s portfolio.
  • Lead weekly ‘Best Practice’ trainings for other Associates on skills and tactics of the role.
  • Managed over 3,000 accounts in the San Diego/Hawaii Commercial segment.
  • Closed over $450k of sales in in one quarter.

Inside Sales Representative

Constant Contact
11.2016 - 12.2017
  • Business to Business Direct Sales.
  • Convert warm/cold leads into paying customers by making 85-100 outbound calls a day.
  • Conduct needs analysis and follow-up with prospects to ensure that they purchase products that meet their business needs.
  • 103% to goal Sales Average for 2017.
  • Top Sales Representative in class of Nov. 2017 New Hires.
  • One of top 2 Sales representatives for Total Sales in August 2017.

Corporate Sales Director

Work Out World
05.2010 - 06.2016
  • Oversaw three locations to drive sales, generate new leads and manage PT staff.
  • Hired, trained and managed a team of Sales Managers and their Sales Staff.
  • Generated new clients with cold calls, floor pulls and seasonal marketing techniques.
  • Develop Skill Building exercises individualized for each manager.
  • Train and coach Fitness Managers with daily phone meetings.
  • Developed Manager Manuals, Job Descriptions, and Sales Incentives.

Education

Bachelor of Science - Business Management

Bridgewater State University
Bridgewater, MA
05-2014

Skills

  • Global team building and leadership
  • Sales Enablement program design & execution
  • Cross-functional collaboration
  • Go-to-market strategy and execution
  • Sales talent acquisition and development
  • Sales training and certification
  • Performance management and coaching
  • SKO/Event management
  • Analytics and CRM utilizaiton
  • Innovation and technology integration
  • Sales methodology rollouts and adoption

References

References available upon request.

Timeline

Director, Global Sales Enablement

SoftServe Inc.
10.2022 - Current

Director of Sales Enablement

Dell EMC
08.2021 - 09.2022

Associate Director – Sales Enablement

SoftServe Inc.
02.2021 - 10.2022

Sr. Manager – Sales Enablement

Dell EMC
02.2021 - 11.2021

Manager - Sales Enablement

Dell EMC
10.2018 - 02.2021

AISR/Commercial iSR

Dell EMC
11.2017 - 10.2018

Inside Sales Representative

Constant Contact
11.2016 - 12.2017

Corporate Sales Director

Work Out World
05.2010 - 06.2016

Bachelor of Science - Business Management

Bridgewater State University

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