Summary
Overview
Work History
Education
Skills
Timeline
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Alex Robinson

Frederick,MD

Summary

Passionate store leader with 10 years of experience leading to multiple awards and accolades across different companies. I enjoy learning all the details of a company and building a sustainable culture and developing within. Looking to elevate my skills to take the next step in running a larger store or district.

Overview

12
12
years of professional experience

Work History

Store Manager

Designer Shoe Warehouse, DSW
11.2021 - Current
  • Successfully ran Bethesda, MD location. Store ranked #4 in company at $18M in sales. Currently in Germantown, MD to help stabilize the store.
  • Operated an online business from STS items with an average of 350 orders per day.
  • Employee engagement scores finished at 88% and 89% for 2022 and 2023.
  • Involved in Grand Open setup for two locations, Silver Spring and Germantown.
  • District loss prevention captain. Teaching and developing others behaviors around how to curb theft.
  • Training Store Manager. In the few months I have been involved, I have trained and developed 2 Store Managers and 2 Assistants.
  • Ran both locations to have a customer rewards penetration of 96%. New customer sign-up rate for remaining 4% at 55%.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.

General Manager

Staples
09.2016 - 11.2021
  • Managed the most profitable store in Division 1
  • Store makes 1.8 million in profit and 5.9 million in top line sales
  • Platinum customer service 18 months in a row
  • Utilize Net Promoter Score with an average of 85%
  • District GM and SM Training Manager for new hires and development of existing supervisors looking for advancements into the two roles - 20 stores
  • District sales coach for Sales Managers - 20 stores
  • Recruiting GM for district
  • I have hired, trained, and placed 17 supervisors/managers in 8 months of recruiting.
  • Test store for new company initiatives such as Curbside pickup, TSA pre-check,self physical inventory, and Chamber of Commerce outreach. All 4 have launched companywide.
  • Maintained high levels in behavioral selling metrics like rewards, protection plans, donation bags, conversion, and DPT.

General Manager

Staples
09.2016 - 08.2018
  • Managed a 3.2 million dollar low volume store with an operating profit of 30k after first year. Profit initially was -$200k and company was determining if they should close the store.
  • Presidents Club Award winner for 2017 & 2018
  • Top 40 ranked store in the company in those two years. Store was ranked 1108 prior.
  • Gold service levels in 2017 and Platinum in 2018
  • Missed platinum in 2017 by 1.6%
  • Took shrink from 2.02% down to 0.78%
  • Removed store from "Target shrink program" by getting under 1%
  • Top store in the company for technology services in 2017
  • Success came from marketing phone repair in Greenbelt
  • Grew print and marketing from 280k to 405k over the 18 months. Most profitable part of the store.
  • Worked with DM to shift to an own brand focus in non-key areas to help drive margin
  • Own brand percentage in sales went from 22% to 30%.

Store Manager/ Co-Manager

Sports Authority
03.2012 - 05.2016
  • Managed at the stores peak a 10 million dollar store
  • Operating profit of $1.2M
  • High service levels each year.
  • 2nd highest Black Friday sales store in the company. Black Friday we would do 120k in sales
  • High repair services store for snowboards, skis, and bicycles
  • Top community marketing store on the east coast
  • Drove an incremental 200k in sales from it
  • Gold coin recipient in 2015
  • Perfect store standards and high metric performance
  • Helped create POGs for the region
  • High expectation to have everything set before the rest of the region so our photos could be used as examples for others
  • Grew from Co-Manager to Store Manager within 6 months of working in the store.

Education

Bachelor of Arts - Political Science

Adams State University
Alamosa, CO

Bachelor of Arts - American History

Adams State University
Alamosa, CO

Skills

  • Customer Service
  • Team Building
  • P&L Management
  • Leading Multi-Unit Groups
  • Coaching Behaviors
  • Employee Recruitment & Retention
  • Business Strategy

Timeline

Store Manager

Designer Shoe Warehouse, DSW
11.2021 - Current

General Manager

Staples
09.2016 - 11.2021

General Manager

Staples
09.2016 - 08.2018

Store Manager/ Co-Manager

Sports Authority
03.2012 - 05.2016

Bachelor of Arts - Political Science

Adams State University

Bachelor of Arts - American History

Adams State University

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Alex Robinson