Summary
Overview
Work History
Education
Skills
Timeline
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Alex Robinson

Alex Robinson

Frederick,MD

Summary

Encouraging manager and analytical problem-solver with talents for team building, leading and motivating, as well as excellent customer relations aptitude and relationship-building skills. Proficient in using independent decision-making skills and sound judgment to positively impact company success. Dedicated to applying training, monitoring and morale-building abilities to enhance employee engagement and boost performance. Continue to grow with compliance projects and matters, investigations, and internal audits.

Overview

13
13
years of professional experience

Work History

Store Manager

The North Face Inc.
11.2023 - Current
  • Successfully operate a $3.5M location with responsibilities that include sales, P&L review, selling goals/metrics, operational excellence, audits, hiring, employee development, and all merch/visual aspects.
  • Lead a team of 24 employees during non peak and holiday staff of 60.
  • Finished 2024 as the #10 store in the company overall. Ended as the #4 store in conversion and #5 in UPT.
  • District training manager. Trained and developed 2 store managers and 2 assistant managers.
  • New Store Opening Manager. Worked with the "GO team" of 4-6 store managers at store openings in MD, NJ, and NY.

Store Manager

Designer Shoe Warehouse, DSW
11.2021 - 11.2023
  • Successfully ran Bethesda, MD location. Store ranked #4 in company at $18M in sales. Moved to Germantown, MD to help stabilize post grand opening.
  • Operated online business from SFS/STS items, averaging 350 orders per day.
  • Employee engagement scores finished at 88% and 89% for 2022 and 2023.
  • Involved in Grand Open setup for two locations, Silver Spring and Germantown.
  • District loss prevention captain. Teaching and developing others behaviors around how to curb theft, how to manage any red flag behaviors, and work with third party requests via any denied returns and potential online fraud.
  • Training Store Manager. I had trained and developed 2 Store Managers and 2 Assistants.
  • Ran both locations to have customer rewards penetration of 96%.
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Worked with corporate partners to collaborate on any new audits or compliance projects. Helped rework entire company bonus structure for store level.

General Manager

Staples
09.2018 - 11.2021
  • Managed most profitable store in Division 1
  • Store makes 1.8 million in profit and 5.9 million in top line sales
  • Platinum customer service 18 months consecutively
  • Utilize Net Promoter Score with 85% positive reviews.
  • District GM and SM Training Manager for new hires and development of existing supervisors looking for advancements - 20 stores
  • District sales coach for Sales Managers - 20 stores
  • Recruiting GM for district
  • Hired, trained, and placed 17 supervisors/managers in 8 months of recruiting.
  • Test store for new company initiatives such as Curbside pickup, TSA pre-check,self physical inventory, and Chamber of Commerce outreach. All 4 have launched company-wide.
  • Maintained high levels in behavioral selling metrics like rewards, protection plans, donation bags, conversion, and DPT.

General Manager

Staples
09.2016 - 08.2018
  • Managed $3.2 million dollar low volume store with operating profits of positive $30k after first year. Profit initially was -$200k at time of takeover.
  • Presidents Club Award winner for 2017 & 2018
  • Top 40 ranked Staples store in those two years. Store was ranked 1108 prior.
  • Gold service levels in 2017 and Platinum in 2018
  • Missed platinum in 2017 by 1.6%
  • Took shrink from 2.02% down to 0.78%
  • Removed store from "Target shrink program" by getting under 1%
  • Top Staples store for technology services in 2017
  • Success came from marketing phone repair in Greenbelt
  • Grew print and marketing from 280k to 405k over 18 months. Most profitable part of store.
  • Worked with DM to shift to own brand focus in non-key areas to help drive margin
  • Own brand percentage in sales went from 22% to 30%.
  • Became proficient with Microsoft Office and improved on ability to manage multiple complex matters.

Store Manager/ Co-Manager

Sports Authority
03.2012 - 05.2016
  • Managed at stores peak of $10M
  • Operating profit of $1.2M
  • High service levels each year.
  • 2nd highest Black Friday sales store for Sports Authority. Black Friday we would do $120k in sales
  • High repair services store for snowboards, skis, and bicycles
  • Top community marketing store in Region 1. Spanned entire east coast.
  • Drove incremental $200k in sales from it
  • Gold coin recipient in 2015
  • Perfect store standards and high metric performance
  • Helped create POGs for Region 1.
  • High expectation to have everything set before the rest of the region so our photos could be used as examples for others
  • Grew from Co-Manager to Store Manager within 6 months of working in Frederick.
  • Drove various metrics, analyzed weekly reports, and made sure we were compliant with internal audits, LP investigations, third party training seminars, and overall business development.

Education

Bachelor of Arts - Political Science

Adams State University
Alamosa, CO
05.2011

Bachelor of Arts - American History

Adams State University
Alamosa, CO
05.2011

Skills

  • Customer Service
  • Team Building
  • P&L Management
  • Leading Multi-Unit Groups
  • Coaching Behaviors
  • Employee Recruitment & Retention
  • Business Strategy

Timeline

Store Manager

The North Face Inc.
11.2023 - Current

Store Manager

Designer Shoe Warehouse, DSW
11.2021 - 11.2023

General Manager

Staples
09.2018 - 11.2021

General Manager

Staples
09.2016 - 08.2018

Store Manager/ Co-Manager

Sports Authority
03.2012 - 05.2016

Bachelor of Arts - Political Science

Adams State University

Bachelor of Arts - American History

Adams State University

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Alex Robinson