Alexander Silarajs
Overview
9
9
years of professional experience
Work History
Manager, Site Merchandising
Walmart.com
10.2023 - 03.2024
- A/B testing (layout personalization)
- New product features (dynamic pricing)
- Skilled at working independently and collaboratively in a team environment.
- Self-motivated, with a strong sense of personal responsibility.
Manager II, Site Merchandising
Walmart.com
12.2020 - 10.2023
- Achieved departmental goals by developing and executing strategic plans and performance metrics re: Cross-category campaigns (Walmart Grocery).
- Homepage reporting for walmart.com & walmart.com/grocery/
- Project Glass (worked with Eng., UX and Creative to set up and test Walmart’s new website)
- Homepage redesign (worked with Eng., UX and Creative to set up and test the new homepage)
- Homepage personalization (launched on homepage May 2023)
- WMC (Walmart Connect) integrations
- W+ integrations (testing placements and affinity based targeting)
- A/B testing (testing different creative and linking strategies for campaigns on the homepage)
Manager I, Web Merchandising, Ecomm
Walmart.com
03.2019 - 12.2020
- Taxonomy.
- Seasonal campaigns (St. Patrick's Day, Memorial Day, Father's Day, etc.).
- Reporting (ThoughtSpot and Adobe Omniture) on homepage activity (weekly) and seasonal campaign performance.
Assistant Site Manager
Walmart.com
06.2018 - 03.2019
- Set-up and maintenance of the Grocery Pickup site (https://grocery.walmart.com/) in order to meet or exceed customer expectations and drive positive top line financial results.
- Weekly reporting on site metrics and seasonal campaigns.
Business Process Specialist for HP
Walmart.com
04.2017 - 01.2018
- Contract position working with HP on item setup and performance, site management and promotional effectiveness.
- Worked with the site merchandising team to drive internal promotion of company programs, initiatives, guiding principles and mission.
- Preserved brand integrity by monitoring the consistency and quality of marketing content.
Field Researcher
Richey International
10.2014 - 12.2015
- Contract position researching the in-stadium experience for the NFL.
Education
Bachelor of Arts -
California Polytechnic State University
San Luis Obispo, CASkills
- Digital marketing
- Organized
- Strategic thinker
- Marketing plan development
- Teamwork and Collaboration
- Quality Assurance
- A/B Testing
- Cross-Functional Teamwork
Timeline
Manager, Site Merchandising
Walmart.com
10.2023 - 03.2024
Manager II, Site Merchandising
Walmart.com
12.2020 - 10.2023
Manager I, Web Merchandising, Ecomm
Walmart.com
03.2019 - 12.2020
Assistant Site Manager
Walmart.com
06.2018 - 03.2019
Business Process Specialist for HP
Walmart.com
04.2017 - 01.2018
Field Researcher
Richey International
10.2014 - 12.2015
Bachelor of Arts -
California Polytechnic State University
Similar Profiles
William ShoshoneWilliam Shoshone
Inbound Warehouse Associate at Walmart.comInbound Warehouse Associate at Walmart.com
Jordan Joander Gutierrez UrreaJordan Joander Gutierrez Urrea
delivery at Walmart.comdelivery at Walmart.com
Liderson RedonLiderson Redon
Cashier at Walmart.comCashier at Walmart.com
TaiZhay BrewerTaiZhay Brewer
Loader and Unloader at Walmart.comLoader and Unloader at Walmart.com
Brian KaryBrian Kary
Manager, Site Merchandising & Planning at Guitar CenterManager, Site Merchandising & Planning at Guitar Center