Summary
Overview
Work History
Education
Skills
Timeline
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Alex Wayman

Chicago,IL

Summary

Trusted, efficient, and empathetic enablement leader with over a decade of experience cultivating relationships, managing complex programs, presenting with passion, and delivering quantified impact

Overview

7
7
years of professional experience

Work History

Revenue Enablement Lead

Culture Amp
10.2024 - Current
  • Leads customer group new hire onboarding, supporting 50+ asynchronous hires in Q1 2024
  • Collaborates with cross-functional leaders to facilitate go-to-market training initiatives for team of 500
  • Evolved new-hire program to meet needs of faster paced sales organization with higher expectations
  • Supported creation and execution of enterprise training program, shifting existing AEs and AMs into hybrid role

Director of Revenue Enablement

G2
10.2020 - 06.2023
  • Led G2’s Revenue Enablement team to increase efficiency and develop talent, resources, and communications across AMER, EMEA, and APAC
  • Defined G2 revenue team's 26 competencies, customized for segment and region, and quantified for assessment
  • Reduced average time-to-productivity to 105 days from 180-360 for revenue new hires, beating the industry average of 120
  • Crafted unique and automated new hire onboarding paths for 8 different roles leveraging on-demand LMS learning, manager assessment, and live training that scaled with asynchronous hiring across G2’s 3 regions
  • Established a single source of truth for G2’s expanding and evolving products and integrations by launching Lessonly learning management system (100% usage) and Highspot content management system (87% recurring usage; 96% of all content accessed and used)
  • Consolidated ongoing education into one place by creating an internal GTM newsletter used by ~70% of the 400 member revenue org.
  • Created a GTM calendar that resulted in 1.7x increase in keyword usage on calls after training attendance and putting all GTM enablement in reps’ hands 2 weeks prior to any launch
  • Developed a custom G2 sales process in collaboration with sales leadership
  • Expanded the enablement team’s reach by securing funding for 2 program management roles, and ramping internal and external SMEs into impactful leaders in just 3 months

Partner Enablement Manager

Pure Storage
05.2020 - 09.2020
  • Created holistic strategy and vision for partner enablement in collaboration with cross-functional stakeholders
  • Managed and drove execution of partner go-to-market enablement programs, including onboarding and ongoing education
  • Developed scorecards to measure partner skill and training impact

Sales Training and Onboarding Manager

Built In
02.2020 - 04.2020
  • Led sales onboarding, change management, and ongoing education initiatives
  • Collaborated with sales leadership on 12-month strategy to design, develop, and deliver go-to-market learning programs across variety of mediums
  • Devised measurement and tracking for regular reporting on business impact of training to make sure stakeholders see enablement as multiplier
  • Laid off due to Covid-19

Sales Training Manager

Groupon
08.2018 - 02.2020
  • Developed, executed, and maintained 5 multi-month role-specific onboarding programs for revenue talent including inside sales, customer success, and account management
  • Built, iterated, and refined training facilitation guides, presentation decks, certification rubrics, process documentation, and tracking reports
  • In 14 days, converted training program for 30 learners to one suited for 100+
  • Reengineered 3 quarterly training programs into single two-week intensive, reallocating 30 days to coaching and support
  • Hired, onboarded, and coached professional trainers to develop their skill in curriculum design, peer-to-peer learning, student engagement, effective presentation, and leader consultation
  • Focused on new hires' first 180 days to reduce time to sales rep profitability, increase sales rep efficiency, and decrease regrettable attrition

Education

Bachelor of Arts - Creative Writing

University of Illinois At Urbana-Champaign
Urbana, IL
2008

Skills

  • People leadership and team management
  • Project visioning, management, coordination, and delegation
  • Quantification of training impact
  • Stakeholder influencing
  • Content and curriculum design
  • DEI programming
  • Large and small room presentation
  • Individual and role-based feedback
  • Training methodologies including SLII, Kirkpatrick Model
  • Sales methodologies including Sandler, Challenger

Timeline

Revenue Enablement Lead

Culture Amp
10.2024 - Current

Director of Revenue Enablement

G2
10.2020 - 06.2023

Partner Enablement Manager

Pure Storage
05.2020 - 09.2020

Sales Training and Onboarding Manager

Built In
02.2020 - 04.2020

Sales Training Manager

Groupon
08.2018 - 02.2020

Bachelor of Arts - Creative Writing

University of Illinois At Urbana-Champaign
Alex Wayman