Alexa Battaglia
Brooklyn,NY
Summary
Detail-oriented individual with exceptional communication and project management skills. Proven ability to handle multiple tasks effectively and efficiently in fast-paced environments. Recognized for taking proactive approach to identifying and addressing issues, with focus on optimizing processes and supporting team objectives.
Overview
5
5
years of professional experience
Work History
Digital Supervisor
Horizon Media
11.2021 - Current
- Lead and mentor team members to develop digital strategy that fits into overall brand goals
- Act as the main point of contact between clients, creative teams, and media vendors, ensuring clear communication and timely execution of media plans.
Senior Media Planner
Horizon Media
07.2021 - 11.2021
- Collaborate with Supervisor on strategy, guiding junior team members in plan development and implementation
- Develop and maintain strong relationships with internal teams and external partners to facilitate problem-solving and optimize campaign performance.
Media Planner
Horizon Media
01.2020 - 07.2021
- Led the coordination and review of RFP submissions, managing partner/site response evaluations, conducting proposal analysis, and driving partner negotiations
- Managed end-to-end execution of media campaigns, from strategy development to monitoring performance and optimizing results.
Education
Bachelor’s Degree - Double Major in Digital Media Management and Communication with a concentration in Public Relations
SUNY New Paltz
05.2018
Skills
- Proficient in Microsoft Office (Excel, PowerPoint, Word)
- Communication
- Team Management
- Partner Relationship Management
- Digital Strategy/Tactical Plans
- Digital Channels
- Able to work effectively in fast-paced working environment
Timeline
Digital Supervisor
Horizon Media
11.2021 - Current
Senior Media Planner
Horizon Media
07.2021 - 11.2021
Media Planner
Horizon Media
01.2020 - 07.2021
Bachelor’s Degree - Double Major in Digital Media Management and Communication with a concentration in Public Relations
SUNY New Paltz
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