Summary
Overview
Work History
Education
Skills
Timeline
Generic

Alexa Catanese

Queens,NY

Summary

A Marketing Coordinator with three years of experience specializing in digital marketing, product marketing and brand messaging


Overview

4
4
years of professional experience

Work History

Marketing Coordinator

D'Angelo Funeral Home II
01.2021 - Current
  • Coordinate clients, sales leads, account managers, and marketing personnel to align creative assets with brand objectives
  • Manage Google Ad Campaigns contributing to an increase in revenue growth and develop project plans across marketing channels, including print, social, and digital
  • Direct various organizational community outreach events and seminars
  • Plan and execute internal marketing events
  • Boost brand awareness with target customer demographics with social, print, and email campaigns
  • Create engaging brochures and flyers to use for promotional materials and distribution.
  • Compose and manage daily posts for social media and helped build community presence on Twitter, Facebook, and Instagram
  • Website management
  • Liaise with publishers to develop strategies and identify new marketing approaches to increase audience engagement
  • Manage projects, budgets, and timelines for marketing campaigns to drive brand awareness
  • Collaborate with product management to identify opportunities for new features and services

Licensed Funeral Director

D'Angelo Funeral Home II & Seneca Chapels
01.2020 - Current

· Organizing and facilitating funerals

Making Prearrangements in a trust with families for future service

· Arranging services for decedents to be transported internationally and nationally

· Arranging burials and cremations

· Removals

· Dressing and Casketing

· Cosmetology

· Arranging clergy members

· Publishing death notices online and in newspapers

· Conducting virtual services

· Preparing and completing death certificates

· Communicating with insurance companies to obtain death benefits

· Selling funeral home merchandise such as caskets, urns and burial garments

· Creating memorial cards

Education

Associate of Science - Funeral Service And Mortuary Science

American Academy McAllister Institute of Funeral Service
New York, NY
08.2019

Bachelor of Arts - Public Relations

Long Island University
Glen Cove, NY
06.2015

Skills

  • Campaign Management
  • Product Marketing
  • Digital Marketing
  • Market Research
  • Community Outreach
  • Brand Messaging
  • Social Media Manager
  • Microsoft Office: Word, Excel,Access and Powerpoint
  • Adobe Creative Suite and Adobe Audition
  • Photoshop
  • Final Cut Pro
  • Quickbooks

Timeline

Marketing Coordinator

D'Angelo Funeral Home II
01.2021 - Current

Licensed Funeral Director

D'Angelo Funeral Home II & Seneca Chapels
01.2020 - Current

Associate of Science - Funeral Service And Mortuary Science

American Academy McAllister Institute of Funeral Service

Bachelor of Arts - Public Relations

Long Island University
Alexa Catanese