Alexander Simpson

Owner/Operator of a longstanding independent drum retail company, serving over 10,000 customers annually in Colorado and across the United States with integrity, exceptional product representation, expertise, and a wide range of services. Responsibilities include personnel management, financial planning and analysis, maintaining a complex inventory of 15,000 SKUs, coordinating successful live events, solving operational challenges, and maintaining strong relationships with customers and suppliers.

• Led the company through the pandemic and subsequent supply chain crises, maintaining financial health and stability while growing the business through new partnerships, hosting 150+ successful community events, real estate investment and Ecommerce strategy.
• Winner of the NAMM “Top 100” Award (2019, 2021, 2024, 2025), a Finalists for the Denver Metro Chamber of Commerce “Small Business of the Year” Award (2022), featured on the cover of Music Inc. Magazine (Oct. 2024), featured in the popular travel book “111 Places You Must Visit in Denver” (2022), featured in Modern Drummer Magazine and Musical Merchandise Review (2018-2025)
• Led the company from annual financial loss and brand obscurity to consistent profitability and widespread brand awareness.
• Implemented successful financial strategies and developed new revenue streams to improve cash flow and long term fiscal stability.
• Provided organizational leadership and collaborated with key employees to establish long-term goals, policies, and company values.
• Implemented technological solutions to improve operational efficiency.
• Created and maintained strong relationships with customers, suppliers, creditors, and other industry partners.
• Negotiated contracts with vendors to secure competitive pricing and more favorable terms for goods and services.
• Recruited, trained, mentored, and managed employees at all levels within the organization.
• Designed and executed strategies based on core company values to improve company culture, diversity and community focus.
• Coordinated and Hosted over 150 live events since 2018, including clinics, masterclasses, and Denver's first-ever (sold out) drum festival.

Responsible for the day-to-day operation of the preeminent rehearsal studio space in New York City. Duties included managing, scheduling, and training employees, handling reservations, maintaining strong customer relationships, purchasing equipment and supplies, coordinating live events, and maintaining dozens of professional musical instruments for daily use.

• Oversaw the implementation of a new reservation software integration to increase company efficiency and consistency of service.
• Provided guidance and support to subordinate employees in order to foster an atmosphere of cooperation throughout the organization.
• Identified areas of improvement in operational practices, and collaborated with senior management to develop action plans.
• Built and maintained loyal, long-term customer relationships through excellent verbal skills, and effective account management.

Responsible for the day-to-day operation of Colorado's busiest hourly rehearsal studio operation. Duties included the management and training of four employees, handling reservations and customer relationships, ordering equipment and supplies, coordinating live events, and maintaining high-end musical instruments for daily use.

• Established wholesale relationships with instrument manufacturers to build additional revenue streams by selling musical accessories.
• Utilized excellent verbal skills to engage customers, and effectively determine needs and requirements.
• Expected to solve a myriad of operational problems in a high-pressure environment on a daily basis.
• Built and maintained loyal, long-term customer relationships through effective communication and account management.
• Prepared staff work schedules and assigned duties to team members.
• Completed thorough opening, closing, and shift change functions to maintain operational standards each day.

Lead the sales department of one of the oldest independent drum retailers in the world. Duties included overseeing all day-to-day sales operations, maintaining strong customer relationships, training new hires, managing a large and complex inventory, ordering supplies, meeting ambitious sales growth goals, marketing live events, and growing social media channels.

• Created and executed a successful social media strategy, resulting in thousands of new followers.
• He was consistently the top-performing salesperson in the company, personally closing over $500K in sales annually.
• Managed daily operations of the sales department, including the supervision of staff members, the consistent enforcement of company policies and the implementation of new procedures.
• Cultivated strong professional relationships with suppliers and key clients to drive long-term business development.
• Resolved customer complaints promptly and professionally.
• Maintained accurate records of all customer transactions.
• Analyzed data to identify trends in customer behavior, and developed marketing and sales strategies accordingly.