Alexandra Besson-Manno
Miami Shores,FL
Summary
Energetic, conscientious, driven sales professional with strong client care orientation, solid business acumen and interpersonal savvy seeking to grow with an innovative Medical Device company.
Overview
21
21
years of professional experience
1
1
Certification
Work History
Regional Sales Manager
Artella Solutions Inc.
04.2023 - Current
- Develop and implement territory business plans with clearly defined strategies and objectives
- Drive revenue and overall market share within territory as well as nurture existing account
- Effectively communicate competitive differentiation and value proposition of Artella’s remote cardiac monitoring solution to enhance sales and convert competitive accounts
- Call points include: physicians (Cardiologists: Heart Failure Specialists, Electrophysiologists, Interventional & General Cardiologists, etc.), nurse practitioners, physician assistants and administrators.
- Conducted product demonstrations and presentations to potential clients to capture more sales
Territory Manager
Zoll LifeVest
05.2017 - 04.2022
- Generate business plans and effectively engage targets to maximize sale of LifeVest Wearable Cardioverter Defibrillator
- Provide ongoing support to promote consistent utilization
- Achieve and exceed goals through excellent sales and presentation skills, territory management, and building & maintaining strong customer relationships
- Plan and execute medical education programs to leverage KOLs for peer to peer presentations- facilitating engaging clinical discussions around SCD
- Call points include: physicians (Cardiologists: Heart Failure Specialists, Electrophysiologists, Interventional & General Cardiologists, Hospitalists, etc.), nurse practitioners, physician assistants and administrators
- In-service appropriate personnel in hospitals and educate end users
- Provide highest levels of support and service to accounts.
Clinical Sales Specialist
Stryker Corporation / Novadaq Technologies Inc.
02.2015 - 05.2017
- Influence clinicians to change their care pathway by introducing disruptive technology
- Convert surgeons to the use of Fluorescence Imaging in various specialties: general, colorectal, breast, plastic surgeons, podiatrists
- Drive utilization of injectable indocyanine green (ICG) for perfusion assessment and sentinel lymph node mapping
- Maximize sale of human biologic mesh (DermACELL) for post mastectomy breast reconstruction and wound care
- Additionally responsible for capital sales
- In-service appropriate personnel in hospitals/OR and educate end users on the benefits, techniques, and applications of our suite of Fluorescence Imaging Technologies
- Provide highest levels of support and service to accounts.
Territory Manager Associate
Applied Medical
07.2013 - 02.2015
- Generate sales plan of action in conjunction with territory & district manager
- Attain sales goals utilizing excellent sales skills, territory management and customer relationships
- Manage full breadth of products in hospitals and the OR
- In-service appropriate personnel in hospitals/OR and educate end users on the benefits of Applied Medical products
- Provide highest levels of support and service to accounts.
Sales Representative
Cintas Corporation
06.2009 - 07.2013
- Market and sell retail inspired uniform rental contracts and facility services to businesses based in South Florida
- Weekly sales cycle includes cold calling, appointment setting, needs analyses, presenting through product demonstrations, proposals, contract negotiations, closing, installation, and post-sale tracking
- Implement innovative marketing strategies to promote company and products.
Account Manager
ENS Corporation
10.2007 - 06.2009
- Understand and convey complex technical information, present business case/justification for purchase of comprehensive advanced network technology solutions
- Develop new and increase existing business by effective cold calling, canvassing, creating network opportunities and conducting effective sales presentations
- Generate proposals, account planning, contract negotiations.
Director of Support Operations
Venali, Inc.
10.2002 - 06.2007
- Managed all aspects of customer service, communication and network operations policies, objectives and initiatives
- Catered programs to needs assessments gathered from direct customer interaction and feedback
- Developed and established best practices related to policies and procedures governing customer correspondence and the handling of customer complaints
- Prepared yearly performance appraisals and quarterly MBO objectives for 12 direct reports; Evaluated quantitative and qualitative performance standards, drove efficiency; Set and monitored service levels.
Education
B.A. Degree in Psychology -
Florida International University
12.2008
Certification
- Aseptic Technique
- Blood Borne Pathogens
- Electrical Safety
- Fire Safety
- HIPAA
- Cisco Sales Expert
- Cisco Advanced Wireless LAN Sales Specialist
- Cisco Lifecycle Services
Hobbies And Interests
- Fitness training
- Film
- Health science
- Cooking
- Travel
Timeline
Regional Sales Manager
Artella Solutions Inc.
04.2023 - Current
Territory Manager
Zoll LifeVest
05.2017 - 04.2022
Clinical Sales Specialist
Stryker Corporation / Novadaq Technologies Inc.
02.2015 - 05.2017
Territory Manager Associate
Applied Medical
07.2013 - 02.2015
Sales Representative
Cintas Corporation
06.2009 - 07.2013
Account Manager
ENS Corporation
10.2007 - 06.2009
Director of Support Operations
Venali, Inc.
10.2002 - 06.2007
B.A. Degree in Psychology -
Florida International University
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