Ahrefs
Alexandra Ede
Marketing And Branding
Westport,CT
Summary
Experienced Marketing Intern and Coordinator, knowledgeable in Creative strategic planning and execution; In addition to marketing research and analytics. Promotes business development through savvy product promotion and data-driven approaches. Proficient in multiple marketing Tools and software commonly used for marketing analytics Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. Hardworking passionate, creative individual with strong organizational skill eager to secure entry-level Marketing position. Ready to help team achieve company goals. Supportive addition to any team, skilled at helping devise innovative solutions to unexpected challenges.
Overview
5
5
years of professional experience
4
4
years of post-secondary education
1
1
Certification
Work History
Sales
Sales Associate & Stylist
Norwalk, CT
11.2022 - 01.2023
- Engaged with customers to build rapport and loyalty.
- Recommended, selected and located merchandise for shoppers, engaging politely to establish product needs and wants.
- Maintained understanding of current inventory, merchandising and in-store placement to inform sales strategy.
- Exhibited exceptional product knowledge of traditional and recent trends in fashion, continuously exceeding quarterly corporate performance metrics.
Brand Marketing Intern
Face Stockhoolm
Hudson, NY
09.2021 - 11.2021
- Analyzed SEO outreach goals and presented findings to marketing director.
- Collaborated with team members to help expand marketing channels.
- Contributed to mock-ups, email campaigns, and social media content.
- Researched interesting and relevant content to capture interest and improve site traffic.
- Participated in brainstorming meetings to develop marketing collateral.
Marketing Coordinator
DAI Partners.
Remote
05.2020 - 08.2020
- Answered general marketing department inquiries by email, phone, and mail.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Boosted brand awareness with target customer demographics, and email campaigns.
- Organized logistics for marketing and proposal strategy meetings.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Optimized email campaigns to increase open and click-through rates.
Intern
Rubin Singer
Manhattan, NY
04.2018 - 06.2018
- Fielded phone calls during fashion designer absences, answering questions and taking messages.
- Drove brand awareness by organizing display setups and assisting in merchandising.
- Created and fostered relationships with vendors to obtain and develop desired products and negotiate optimum pricing.
- Provided sample garments to agents and sales representatives, and arranged for showings of sample garments at sales meetings or fashion shows.
- Interacted with customers by phone, email, or in-person to provide information
Education
Bachelor of Science - Fashion Merchandising
Marist College
Poughkeepsie, NY 08.2018 - 05.2022
Skills
Analytics and SEO
undefinedAccomplishments
- [Runway of Dreams] Co-Founder
Co-Founder Spring 2022
Co-Founded “The Runway of Dreams Club,” a chapter of a national nonprofit organization well-known for their annual adaptive runway show, dedicated to empowering people with disabilities through fashion. Created future design and sewing seminars teaching techniques for making adaptive clothing, as well as organized important social media layouts for the Marketing Chair. Additionally, initiated plans for a Runway of Dreams Adaptive Fashion Show.
https://www.marist.edu/w/adaptive-exhibit
https://www.runwayofdreams.org/the-adaptive-exhibit-marist-college
Certification
Business of Fashion Digital Marketing
Software
Google Analytics
ActiveCampaign
Optimizely
Frase
Google Suite
ContentStudio
Timeline
Business of Fashion Digital Marketing
07-2023
Sales
Sales Associate & Stylist
11.2022 - 01.2023
Brand Marketing Intern
Face Stockhoolm
09.2021 - 11.2021
Marketing Coordinator
DAI Partners.
05.2020 - 08.2020
Bachelor of Science - Fashion Merchandising
Marist College
08.2018 - 05.2022
Intern
Rubin Singer
04.2018 - 06.2018
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