Summary
Overview
Work History
Education
Skills
Intercollegiate Athletics
Websites
Certification
Additional Work Experience
Timeline
Generic
ALEXANDRA FUMANTI

ALEXANDRA FUMANTI

Dallas,PA

Summary

Marketing and design professional with proven success at Friedman Hospitality Group, passionate about crafting engaging content and executing creative campaigns. I am skilled in SEO, video editing and excel in fostering brand awareness, driving audience engagement through innovative social media strategies. Previous employers say I am a strong communicator with a keen eye for design and attention to detail with an energetic personality. I am always willing to tackle projects to increase brand awareness.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Social Media Intern, Marketing and Communications

Susquehanna University
08.2023 - 05.2025
  • Created digital content for Susquehanna University's social media platforms, increasing audience engagement
  • Used photo and video editing application, Capcut, to share and edit 25+ video projects
  • Worked with a team of 8 individuals to strategize marketing approaches for the university to prospective students and parents

Marketing Coordinator

Friedman Hospitality Group
Pittston, PA
11.2024 - 01.2025
  • Returned post-internship at the company's request to take on a more integral role in the marketing team
  • Led the development and implementation of content strategies across digital and traditional channels, ensuring consistency
  • Designed and executed advertisements that increased restaurant visibility, demonstrating and understanding of market positioning
  • Collaborated with cross-functional teams to produce high-quality marketing materials, aligning with key business initiatives

Marketing Intern

Friedman Hospitality Group
Pittston, PA
05.2024 - 08.2024
  • Collaborated with the marketing team to generate engaging content ideas for blogs, social media, email campaigns, websites, and other digital channels, created 15+ social media posts per week
  • Conducted market research on industry trends, competitor activities, and audience preferences to inform content strategy and decisions, showcasing analytical skills
  • Wrote 50+ compelling and concise copy for marketing materials, including blog posts, social media posts, email campaigns, website content, restaurant collateral and advertising campaigns
  • Designed and produced 15+ visual assets in collaboration with the Marketing Assistant, reflecting attention to detail and design proficiency

Global Business Perspectives Coach

Sigmund Weis School of Business
08.2022 - 02.2024
  • Worked to direct a group of first-year business students to a successful final presentation and papers
  • Used presentation skills, time management, and effective communication skills

Education

Bachelor of Science - Luxury Brand Marketing and Graphic Design Double Major

Sigmund Weis School of Business
Selinsgrove, PA
05.2025

Skills

  • Microsoft Suite: Word
  • Microsoft Suite: PowerPoint
  • Microsoft Suite: Excel
  • Adobe: Photoshop
  • Adobe: Illustrator
  • Adobe: In-Design
  • Figma
  • Canva
  • Capcut
  • WordPress
  • SEO
  • Constant Contact
  • Facebook Meta
  • Instagram
  • TikTok
  • X/Twitter
  • YouTube
  • LinkedIn
  • Graphic design
  • Brand management
  • Brand awareness
  • Social media technologies
  • Social media posting
  • Video editing
  • Social media marketing
  • Generating brand awareness
  • Marketing strategy management
  • SEO experience
  • Marketing analytics
  • Social media and promotions

Intercollegiate Athletics

Division III Women's Field Hockey, Susquehanna University, 08/21, 11/24, Dedicated 20+ hours a week to practice, training, and competition with 34 teammates, Served as an accountability group leader: Led a group of 4 teammates over the summer with bonding activities, team responsibilities, and finding ways to motivate, Landmark Conference Champions (2023, 2024), NCAA 1st Round Qualifiers (2023, 2024)

Certification

  • Excel: Advanced Formulas and Functions (2024)
  • Project Management Essentials Certification (2023)
  • ESG Certification (2023)
  • Bloomberg (2021)

Additional Work Experience

  • Waitress, The Greens at Irem Country Club, Dallas, PA, 05/23-Present, Provide excellent customer service in high pressure situations, Demonstrate communication and interpersonal skills, creating a positive relationship with guests and colleagues

Timeline

Marketing Coordinator

Friedman Hospitality Group
11.2024 - 01.2025

Marketing Intern

Friedman Hospitality Group
05.2024 - 08.2024

Social Media Intern, Marketing and Communications

Susquehanna University
08.2023 - 05.2025

Global Business Perspectives Coach

Sigmund Weis School of Business
08.2022 - 02.2024

Bachelor of Science - Luxury Brand Marketing and Graphic Design Double Major

Sigmund Weis School of Business

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ALEXANDRA FUMANTI