ALEXANDRA KESHISHIAN

I create and refine pitch decks, one-pagers, presentations, and case studies that effectively communicate strategy and creative direction. I also support content development across social media, newsletters, and web platforms, ensuring consistency in voice and visual identity. In addition, I track engagement metrics, analyze performance data, and compile monthly reports to evaluate campaign success and inform future strategy.

I edit, create, and publish short-form video content for DJs Kamino and TOBEHONEST, supporting ongoing brand growth and audience engagement, while also helping maintain a cohesive and active digital presence. My work focuses on translating each artist’s sound and personality into visually cohesive content that resonates in fast-paced social environments.

I assist in developing and executing PR strategies for luxury fashion, beauty, and lifestyle clients. I support media outreach by drafting pitches, press releases, and media alerts that align with each client’s voice and campaign goals, as well as coordinate sample trafficking and maintain detailed inventories of fashion items and press materials to ensure efficient fulfillment of editorial requests.

Support PR and communications efforts for clients including Yamashiro, writing press releases, PR articles, and fashion, trend, and lifestyle-focused editorial content. Assist with influencer, media, and celebrity relations by coordinating outreach and maintaining relationships that support brand visibility. Help manage showroom organization and sample trafficking while assisting with photoshoots to ensure smooth production and brand-aligned visual content.