ALEXANDRA PONTE
Summary
National Account Manager with experience working with many retailers including Walmart and Sam’s Club. What sets me apart is my passion for product, my analytical mindset, and my love for systems and data. I am seeking opportunities to further my knowledge of sales, merchandising, analytics, and forecasting in a professional and collaborative environment.
Overview
9
9
years of professional experience
Work History
Jr Key Account Manager (Walmart)
Reckitt Benckiser Inc.
05.2026 - Current
- Developed and maintained strategic relationships with Walmart to drive revenue growth for Finish brand ($100M)
- Monitored account performance metrics, identifying areas for improvement and strategic adjustments.
- Analyzed market trends to identify opportunities for expanding product offerings.
- Collaborated with cross-functional teams to ensure alignment on account strategies and goals.
National Account Manager (Walmart/Sam’s Club)
Dorel Juvenile Group
01.2025 - 05.2026
- Manage the Walmart business for Nursery, Bath, Potty, Feeding, Toys, and Travel Accessories categories, and manage the total Sam’s Club business for Dorel Juvenile (around $50M combined).
- Successfully launched a new Nursery product category online with 71 new SKUs.
- Secured placement of a new item and display in Walmart stores for the upcoming modular set.
- Drive business growth by exceeding sales goals and aligning with company financial targets.
- Lead promotion planning, forecasting, and sales analysis to support strategic decision-making.
- Own and execute line reviews and Joint Business Plans (JBPs) with retail partners.
- Collaborate cross-functionally to ensure excellence in packaging, new item setup, and content auditing.
- Conduct competitive landscape assessments to identify opportunities and inform strategy.
- Build and maintain strong, strategic relationships with key stakeholders at Walmart and Sam’s Club.
Senior Sales Coordinator (Walmart/Sam’s Club)
Dorel Juvenile Group
04.2024 - 01.2025
- Assist with the Walmart and Sam’s Club business for Car Seats and Strollers and fully manage the Travel Accessories category (around $130M combined).
- Support both in-store modular and online assortment growth by presenting new items and managing detailed launch plans.
- Successfully launched 3 new items into Walmart stores under tight deadlines, demonstrating agility and executional excellence.
- Led the execution of an in-store PDQ endcap display for Travel Accessories, enhancing brand visibility and shopper engagement.
- Oversee modular forms and ensure seamless execution of product rollouts.
- Ensure PDP excellence for Walmart.com SKUs, optimizing content for conversion and compliance.
Sales Coordinator (Walmart/Sam’s Club)
Dorel Juvenile Group
01.2022 - 04.2024
- Own the merchant relationship for the Travel Accessories category, driving $15M in annual revenue.
- Resolve operational issues including cost discrepancies and MAPP violations to ensure smooth business execution.
- Create and set up new items while maintaining packaging standards and compliance.
- Conduct competitive landscape analyses to inform strategic planning and assortment decisions.
- Oversee eCommerce and promotional auditing to ensure accuracy and effectiveness across platforms.
- Manage promotional updates and ensure accurate modular and item setup to support successful product launches.
Sales Development Associate (Walmart)
General Mills
07.2021 - 01.2022
- Leveraged syndicated data (Nielsen, IRI, Retail Link) to create tailored customer presentations showcasing brand growth, ROI, household penetration, and trends for Nudges, Top Chews, and True Chews.
- Managed global trade show events, including SuperZoo and Global Pet, ensuring impactful brand presence and engagement.
- The Tyson Pet treat department was acquired by General Mills July 2021.
Customer Planning Specialist (Walmart)
Tyson Foods
10.2018 - 07.2021
- Executed brand promotions across multiple trade platforms while maintaining customer promotional reports and sales forecasts.
- Ensured accuracy and maintenance of trade systems, managing deduction and post-audit processes.
- Trained broker partners on internal systems and procedures to enhance operational efficiency.
Business Financial Administrator (Walmart)
Advantage Solutions
04.2018 - 10.2018
- Managed trade maintenance and promotional reporting, leveraging analytics to support strategic decision-making.
- Trained new team members on internal systems and led cross-functional meetings to drive collaboration.
- Ensured accurate deduction maintenance and oversaw system linking and integration with JDE for data consistency.
- Successfully transitioned from a contract role to a full-time position at Tyson Foods based on performance.
- This position was employed by Advantage Solutions but was located at the Tyson HQ.
Account Assistant (Walmart)
Mitchell Communications
06.2017 - 04.2018
- Wrote press releases for new store openings and re-grand openings, emphasizing community impact and job creation.
- Engaged with media outlets to promote Walmart’s local initiatives and reinforce its community-focused image.
- Created additional press materials to support brand messaging and public relations campaigns.
- Traveled nationwide to film local commercials, highlighting store features and boosting public engagement.
Education
Bachelor of Arts - Public Relations, Advertising and Applied Communication
University of Arkansas
Skills
- Supplier One
- Nielsen
- Salsify
- Microsoft Word
- Retail Link
- PowerBI
- Excel
- Scintilla (“Luminate”)
- Mondaycom
- Clarizen
- TPM Systems
- PowerPoint
- Client relationship building
- Business development
- Key account management
- Data-driven decision making
Timeline
Jr Key Account Manager (Walmart)
Reckitt Benckiser Inc.
05.2026 - Current
National Account Manager (Walmart/Sam’s Club)
Dorel Juvenile Group
01.2025 - 05.2026
Senior Sales Coordinator (Walmart/Sam’s Club)
Dorel Juvenile Group
04.2024 - 01.2025
Sales Coordinator (Walmart/Sam’s Club)
Dorel Juvenile Group
01.2022 - 04.2024
Sales Development Associate (Walmart)
General Mills
07.2021 - 01.2022
Customer Planning Specialist (Walmart)
Tyson Foods
10.2018 - 07.2021
Business Financial Administrator (Walmart)
Advantage Solutions
04.2018 - 10.2018
Account Assistant (Walmart)
Mitchell Communications
06.2017 - 04.2018
Bachelor of Arts - Public Relations, Advertising and Applied Communication
University of Arkansas