Alexandra Tom
Macomb
Summary
Dynamic professional with a proven track record at SimpliSelf, enhancing brand visibility and driving web traffic through expert SEO optimization and engaging content creation. Skilled in social media strategy and quality management, I excel in analytical thinking and possess a strong work ethic. Achieved consistent growth in follower engagement and operational efficiencies.
Overview
6
6
years of professional experience
Work History
Personal Blogger
SimpliSelf
11.2024 - Current
- Boosted website traffic through the strategic implementation of SEO techniques and keyword optimization.
- Enhanced online visibility with highly shareable blog posts that generated significant social media buzz.
- Managed website updates and maintenance for seamless user experience and optimal functionality.
- Maintained a consistent publishing schedule to keep readers engaged and anticipating new content releases.
- Monitored web analytics to track performance metrics, adjusting strategies as needed to achieve desired results.
- Implemented SEO strategies to optimize web content for search engines.
- Created content for websites and online publications.
Social Media Content Creator
SimpliSelf
06.2024 - Current
- Enhanced brand awareness by creating engaging and shareable social media content.
- Scheduled regular postings using social media management tools, ensuring a steady stream of fresh content for followers'' consumption.
- Developed an effective social media strategy, resulting in consistent growth in followers and engagement rates.
- Analyzed performance metrics to adjust strategies and optimize content for maximum impact.
- Enhanced website traffic, directing followers from social media platforms through strategic content and calls to action.
- Created visually appealing graphics and videos to enhance post engagement and shareability.
- Maintained up-to-date knowledge of social media trends, applying insights to content strategy for staying ahead in competitive landscape.
- Optimize website content for SEO, leading to increase in organic traffic and higher visibility in search engine results.
Server
Juan Blanco's
04.2024 - Current
- Demonstrated strong multitasking skills by managing multiple tables simultaneously without compromising service quality.
- Served food and beverages promptly with focused attention to customer needs.
- Worked with POS system to place orders, manage bills, and handle complimentary items.
- Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences.
- Addressed customer complaints or concerns professionally, ensuring swift resolution and maintaining positive relationships.
- Supported colleagues during peak hours, fostering a collaborative work environment that enhanced overall productivity levels.
- Maximized table turnover rate by managing reservations and seating arrangements.
Assistant Quality Engineer
Matikon America, Inc.
09.2022 - 12.2024
- Participated in cross-functional team meetings, contributing valuable insights on product quality and process optimization.
- Collaborated with other departments on root cause investigations into customer complaints, ensuring timely resolution and preventing recurrence of issues.
- Managed non-conforming materials through disposition processes, minimizing negative impacts on production schedules and costs.
- Supported new product introductions by assisting in the development of comprehensive validation plans and test protocols.
- Conducted root cause analysis for identified issues, implementing corrective actions to prevent future occurrences.
- Developed an effective calibration program for measuring instruments, ensuring accuracy and consistency across all inspections.
- Reviewed technical documents such as specifications and drawings, ensuring accurate representation of product requirements.
- Performed quality inspections and drafted reports to detail non-conforming material issues.
Marketing Assistant
Denuo Media
10.2018 - 07.2019
- Created engaging content for Pinterest, Facebook, and Instagram.
- Input new data, updated old records and cross-checked information to keep marketing database up-to-date.
- Updated spreadsheets with statistical, financial and non-financial information.
- Increased brand awareness by implementing targeted marketing campaigns and social media strategies.
- Monitored competitor activity, staying ahead of industry trends and identifying opportunities for growth.
Skills
- Social media posting
- Strong work ethic
- Customer support
- Social media strategy
- Content strategy
- Organization, prioritizing, and multi-tasking
- Quality management systems
- Online and traditional marketing
- Content production
- Social media management
- WordPress proficiency
- SEO optimization
- Analytical mindset
- Inspection processes
Timeline
Personal Blogger
SimpliSelf
11.2024 - Current
Social Media Content Creator
SimpliSelf
06.2024 - Current
Server
Juan Blanco's
04.2024 - Current
Assistant Quality Engineer
Matikon America, Inc.
09.2022 - 12.2024
Marketing Assistant
Denuo Media
10.2018 - 07.2019