Summary
Overview
Work History
Education
Skills
Training
Timeline
Generic

Alexandra L. Curiale, MHA

Wallkill,NY

Summary

Dynamic professional experienced in community outreach and brand promotion. Proven ability to enhance visibility and customer engagement, contributing to significant sales growth through effective event coordination and relationship building.

Overview

15
15
years of professional experience

Work History

Regional Ambassador

HSS
New York, New York
03.2025 - Current
  • Engaged with community to promote brand awareness and values.
  • Assisted in organizing events to showcase products and services.
  • Distributed promotional materials to enhance visibility and outreach.
  • Collaborated with team members to ensure cohesive messaging and branding.
  • Provided support during customer interactions to foster positive experiences.
  • Conducted research on local trends to inform outreach strategies.
  • Maintained updated knowledge of products and services for effective communication.
  • Supported social media efforts to increase online presence and engagement.
  • Increased sales by attending local events and educating customers on offered services.
  • Conducted research to identify target audiences for campaigns.
  • Maintained professionality and efficiency while working closely with leadership.

Senior Physician Liaison

HSS
New York, New York
10.2021 - 02.2025
  • Engaged with community members to promote brand awareness and positive relationships.
  • Coordinated events to showcase products and enhance customer interaction and experience.
  • Supported marketing initiatives through social media management and content creation efforts.
  • Assisted in training new ambassadors on brand values and engagement strategies.
  • Represented the brand at public events, ensuring a professional and friendly presence.
  • Monitored industry trends to adapt outreach efforts and align with customer interests.
  • Increased sales by attending local events and educating customers on offered services.
  • Built customer confidence by actively listening to concerns and giving appropriate feedback.
  • Impacted sales results by developing, supporting and executing direct marketing strategies.
  • Conducted research to identify target audiences for campaigns.
  • Maintained professionality and efficiency while working closely with leadership.
  • Conferred with other managers to identify trends or key group interests or concerns.
  • Developed public relations strategies to influence public opinion or promote ideas, products or services.

Physician Liaison

HSS
New York, New York
02.2020 - 09.2021
  • Cultivated relationships with referring physicians to enhance collaboration and communication.
  • Coordinated outreach initiatives to promote services and increase physician engagement.
  • Facilitated educational sessions for healthcare providers on treatment options and protocols.
  • Managed patient referral processes ensuring timely follow-up and efficient service delivery.
  • Developed marketing materials to highlight specialty services and improve visibility.
  • Analyzed market trends to identify opportunities for expanding hospital partnerships.
  • Supported cross-functional teams in developing strategic initiatives for service improvement.
  • Trained new staff on liaison best practices and effective communication techniques.
  • Assisted in the development of educational materials for clinicians regarding company products and services.
  • Scheduled appointments and met with organizational decision makers, engaging each to develop referrals.
  • Responded promptly to inquiries from external customers concerning organization's offerings.
  • Developed and maintained relationships with physicians and other healthcare professionals to promote organization's services.
  • Participated in weekly meetings with professionals to discuss ways to build referral base and identify ineffective techniques.
  • Resolved conflicts between patients and families and healthcare providers when necessary.
  • Prepared monthly activity reports outlining progress made towards achieving goals set forth by department head.
  • Utilized well-developed communication, active listening and persuasion talents when interacting with people.
  • Created reports on referral patterns for management review.
  • Maintained a database of contacts and tracked all interactions with key stakeholders.
  • Attended health fairs, community events, seminars, conferences, and other networking opportunities to build relationships with providers.
  • Collaborated with internal teams to develop strategies for increasing referrals from targeted provider groups.
  • Provided feedback on market trends, competitive landscape, and customer needs to senior leadership team.
  • Conducted presentations at medical staff meetings to educate providers about organization's services.
  • Assisted in the development of physician referral network by meeting with existing and potential referring physicians.

Physician Liaison

Boston Children's Health Physicians
Hawthorne, New York
06.2018 - 02.2020
  • Cultivated relationships with referring physicians to enhance collaboration and communication.
  • Coordinated outreach initiatives to promote services and increase physician engagement.
  • Managed patient referral processes ensuring timely follow-up and efficient service delivery.
  • Supported cross-functional teams in developing strategic initiatives for service improvement.
  • Scheduled appointments and met with organizational decision makers, engaging each to develop referrals.
  • Responded promptly to inquiries from external customers concerning organization's offerings.
  • Developed and maintained relationships with physicians and other healthcare professionals to promote organization's services.
  • Participated in weekly meetings with professionals to discuss ways to build referral base and identify ineffective techniques.
  • Resolved conflicts between patients and families and healthcare providers when necessary.
  • Prepared monthly activity reports outlining progress made towards achieving goals set forth by department head.
  • Utilized well-developed communication, active listening and persuasion talents when interacting with people.
  • Created reports on referral patterns for management review.
  • Maintained a database of contacts and tracked all interactions with key stakeholders.
  • Attended health fairs, community events, seminars, conferences, and other networking opportunities to build relationships with providers.
  • Collaborated with internal teams to develop strategies for increasing referrals from targeted provider groups.
  • Provided feedback on market trends, competitive landscape, and customer needs to senior leadership team.
  • Assisted in the development of physician referral network by meeting with existing and potential referring physicians.
  • Participated in budgeting process by providing input on costs associated with provider relations initiatives.

Outpatient Physician Liaison

Orange Regional Medical Center
Middletown, New York
12.2015 - 06.2018
  • Facilitated communication between physicians and hospital staff to enhance collaboration.
  • Coordinated educational events to promote hospital services among referral sources.
  • Developed relationships with healthcare providers to foster referral opportunities.
  • Managed patient referrals ensuring timely processing and follow-up actions.
  • Assisted in the development of physician referral network by meeting with existing and potential referring physicians.
  • Responded promptly to inquiries from external customers concerning organization's offerings.
  • Created reports on referral patterns for management review.
  • Identified new referral sources, developed marketing materials, and coordinated outreach activities.
  • Participated in weekly meetings with professionals to discuss ways to build referral base and identify ineffective techniques.
  • Developed and maintained relationships with physicians and other healthcare professionals to promote organization's services.
  • Maintained a database of contacts and tracked all interactions with key stakeholders.

Manager, Physician Recruitment & Onboarding

Westchester Medical Center
Valhalla, New York
11.2014 - 12.2015
  • Provided support throughout the entire recruitment cycle from initial screening to offer acceptance stage.
  • Researched industry trends related to physician recruitment strategies and tactics.
  • Participated in meetings with senior leadership teams regarding strategic planning initiatives related to physician recruitment efforts.
  • Developed and implemented new employee onboarding process.
  • Managed onboarding processes for new employees.
  • Managed end-to-end recruitment processes for various positions across departments.
  • Streamlined onboarding processes to enhance new hire integration and experience.
  • Managed onboarding activities such as orientation sessions and introductions to colleagues to ensure new hires have a smooth transition into their role.
  • Provided training and mentorship to junior recruitment staff on best practices.
  • Collaborated with department heads to understand current staffing needs and forecast future requirements.
  • Attended job fairs and industry events in order to promote the company's brand image.
  • Negotiated employment contracts with successful candidates ensuring terms are mutually beneficial for both parties.
  • Analyzed feedback from unsuccessful applicants to improve future recruitment efforts.
  • Conducted initial phone screenings with prospective candidates to assess their skills and qualifications for open roles.

Onboarding Specialist

Health Quest Physicians Group
Lagrangeville, New York
01.2013 - 10.2014
  • Facilitated smooth onboarding processes for new employees across various departments.
  • Guided new hires through company systems and tools for a successful start.
  • Maintained communication with new employees to address questions and concerns.
  • Assisted in evaluating onboarding feedback to improve future processes.
  • Supported the integration of new hires into company culture and values.
  • Oversaw necessary onboarding activities, addressing questions to speed up process.
  • Tracked completion of new hire paperwork and ensured accuracy of information provided by employees.
  • Coordinated with various departments to ensure smooth transition into the organization.
  • Developed and implemented onboarding plans for new hires.
  • Identified areas for improvement within the current onboarding program.
  • Created orientation checklist and reviewed with new hires.
  • Promoted a positive company culture from the first day of employment to increase retention.
  • Collaborated with IT department to ensure timely setup of computer accounts and email for new hires.

Medical Front Office Coordinator

Health Quest Physicians Group
Lagrangeville, New York
08.2010 - 01.2013
  • Coordinated patient scheduling and managed appointment calendars for optimal workflow.
  • Maintained patient records using electronic health record systems for accuracy and confidentiality.
  • Processed insurance verification and pre-authorization requests for timely patient care.
  • Trained new staff on front office procedures and customer service best practices.
  • Greeted patients, answered phones and scheduled appointments.
  • Assigned ICD-10 diagnostic codes to medical records for proper billing and reimbursement.
  • Processed referrals from primary care physicians to specialists.
  • Maintained accurate logs of all incoming calls, messages, faxes and emails regarding patient inquiries or concerns.
  • Collected payments for services rendered and applied them to appropriate accounts.
  • Provided support for physicians during their day-to-day operations.

Education

Master of Science - Healthcare Administration

Ohio University
Athens, OH
08-2020

Bachelor of Science - Business Management & Marketing

SUNY College At New Paltz
New Paltz, NY
05-2010

Skills

  • Community outreach
  • Relationship building
  • Brand promotion
  • Market research
  • Event coordination
  • Customer engagement
  • Strategic communication
  • Conflict resolution
  • Mentorship training

Training

  • 2023 Barlow/McCarthy Consultative Sales Training: Stamford, CT
  • 2017 Tiller Hewitt Make It Matter Liaison Training Program: St. Louis, MO
  • 2017 Graduate, Leadership Orange: Orange County's premier leadership training program: MIddletown, NY

Timeline

Regional Ambassador

HSS
03.2025 - Current

Senior Physician Liaison

HSS
10.2021 - 02.2025

Physician Liaison

HSS
02.2020 - 09.2021

Physician Liaison

Boston Children's Health Physicians
06.2018 - 02.2020

Outpatient Physician Liaison

Orange Regional Medical Center
12.2015 - 06.2018

Manager, Physician Recruitment & Onboarding

Westchester Medical Center
11.2014 - 12.2015

Onboarding Specialist

Health Quest Physicians Group
01.2013 - 10.2014

Medical Front Office Coordinator

Health Quest Physicians Group
08.2010 - 01.2013

Master of Science - Healthcare Administration

Ohio University

Bachelor of Science - Business Management & Marketing

SUNY College At New Paltz

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