Alexandria Dorame
Social Media Specialist
Spring,TX
Summary
Former self-directed and successful Influencer and content creator with proven track record of working on social media projects from concept to completion while prioritizing and creatively problem-solving to get results. Extensive marketing and online growth knowledge specializing but not limited to, Instagram, YouTube and Twitter. Develops, writes and curates content to inform and shape opinions.
Overview
6
6
years of professional experience
1
1
Certificate
Work History
Social Media Influencer
Self-employeed
San Diego, CA
12.2018 - 02.2020
- Created, curated and managed published content for feed and stories across social media channels.
- Live streamed dialogue and events on Twitch, YouTube and Instagram to optimize interaction and engagement levels.
- Established credibility on social media and persuaded others by virtue of authenticity and reach.
- Captured daily events in and around San Diego and Los Angeles using compelling eye-catching imagery and video content.
- Produced relevant product content to reach target customers.
- Followed and reviewed competitor social media channels, content and strategy to relay insights.
- Built relationships with other brand ambassadors and influencers to assist in social media strategy.
- Analyzed consumer usage patterns to identify trends and target key demographics.
- Posted testimonials, promotional content and consumer experiences to social media platforms to garner comments and likes.
- Monitored and built social media following by maintaining solid online presence via community engagement.
YouTuber
Self-employeed
Los Angeles, CA
08.2014 - 12.2018
- Applied current editing and photography tools to tell great stories.
- Created content with SEO keywords drawn from Google Analytics.
- Developed original content using social listening and independent sources.
- Analyzed conversion and bounce rates to measure success of content.
- Implemented strategies and tactics to grow followers on social media channels.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Delivered edits with multiple camera angle choices, titles, graphics, audio and special effects.
- Evaluated and selected scenes for pacing, entertainment value and continuity, trim shots and edit content.
Education
High School Diploma -
Desert View High School
Tucson, AZSkills
Social media platforms
Content Development
Content strategies
Video Production
Branding
Social media expertise
YouTube
SEO
Google Analytics
Marketing
Campaign management
Marketing and advertising
Editorial calendar management
Blogging
Certification
Google Digital Garage: Digital Marketing
Timeline
Google Digital Garage: Digital Marketing
03-2022
Social Media Influencer
Self-employeed
12.2018 - 02.2020
YouTuber
Self-employeed
08.2014 - 12.2018
High School Diploma -
Desert View High School